Shopify’s Thousands of Online Merchants Now Able to Quickly and Easily Adopt PowerReviews Express
SAN FRANCISCO, CA and OTTAWA, ONT, May 12, 2009 – PowerReviews (www.powerreviews.com), a leading provider of customer reviews and social commerce solutions and Shopify (www.shopify.com), an online store platform popular with individuals and small businesses, are partnering to provide Shopify’s more than 5,000 online retailers the ability to quickly and easily implement PowerReviews Express™. PowerReviews Express is an award-winning customer reviews solution designed specifically for small and medium-sized retailers and brands.
“In today’s competitive environment, small businesses are looking for any and every competitive advantage,” said Andy Chen, CEO of PowerReviews. “Fortunately for Shopify’s customers, Shopify is giving them an easy way to integrate an incredibly powerful merchandising tool, as the addition of online customer reviews have been proven time and again to significantly increase sales.”
Key benefits of the PowerReviews/Shopify relationship for Shopify retailers include:
- Simplified Integration - PowerReviews Express is integrated into the Shopify platform, resulting in a quick and easy installation process that enables retailers to launch online product reviews within minutes
- Accelerated Review Collection – To solicit reviews for Shopify retailers, PowerReviews sends a follow-up email to their customers 21 days after purchase, asking them to submit a product review. The result is a ten times higher review collection rate than just having a “Write-a-Review” link. Also, the average product rating improves as the reviewers include a more representative cross-section of customers
“Our customers have great products to sell and are looking to us to help them drive consumer confidence and conversion,” said Tobias Lütke, CEO and co-founder, Shopify. “PowerReviews Express, with its unique tag-based solution, content moderation services and five-step integration, does exactly that, providing the sales lift our merchants expect.”
The PowerReviews Express solution offers features not found elsewhere in the small and medium-sized business market, including:
- Review Snapshot® – an at-a-glance review summary that streamlines the research process for consumers
- Verified Buyer – a feature that builds consumer confidence with more credible reviews
- SEO Mini-site – a Search Engine Optimized version of the reviews that drives a significant increase in natural search traffic to a retailer’s site
- Affinity Views – the ability for consumers to find reviews from people just like them
- Content Moderation Services – Each review is read by a PowerReviews moderator and screened for inflammatory and non-product-related content, saving the retailer significant time while leaving full control in their hands for which reviews are displayed on their site
About PowerReviews
PowerReviews (www.powerreviews.com) provides customer reviews and social commerce solutions to online retailers and brands. The company`s solution for collecting, organizing, structuring, and moderating relevance-based reviews helps significantly boost merchant sales, driving the highest uplift in the industry. In addition to working with more than 350 online retailers, including Staples, REI, drugstore.com, Gardener’s Supply, Brookstone, and Jockey, PowerReviews offers an on-demand review solution for small and medium-sized businesses called PowerReviews Express (www.powerreviewsexpress.com). PowerReviews also operates a product reviews and recommendation site for consumers, called Buzzillions.com (www.buzzillions.com). The company is headquartered in San Francisco with an international office in London.
About Shopify
Founded in 2005, Shopify (www.shopify.com) is the flagship product of Jaded Pixel Technologies. Shopify is aimed at providing businesses with easy to use e-commerce solutions, taking the challenge out of setting up and managing e-commerce storefronts. It currently hosts more than 5,000 online retailers, including Tesla Motors, Evisu Jeans and Robin Piccone.
Media Contact:
Lisa Tarter
TidalWave PR
415.203.2462
lisa@tidalwavepr.com
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