Increasing conversion rates on marketer’s web pages will now be simpler with the use of Engine
Ready’s Landing Page Assessment tool, called ConversionCritic.
San Diego, CA, February 4, 2009 -- Engine Ready announced today the release
of ConversionCritic, an online tool available to search engine marketers designed to help
marketers analyze and improve their landing pages. For a limited time, ConversionCritic
will be available to the public free of charge.
ConversionCritic is the only online tool that effectively scores a marketer’s landing page
based on 37 criteria, providing key feedback on suggested modifications for increasing
conversion. Marketers will receive summary and detailed reports on the Marketing
effectiveness, Offer clarity, Readability, and Engagement (MORE) of their pages.
“The dynamics that persuade a visitor to be your customer are numerous and complex,
and depend on your product/service offering, competitive influences and the
demographics of your target audience”, reports Engine Ready’s CEO Jamie Smith.
“ConversionCritic is a great online tool for search marketers to see exactly which onpage
factors are contributing to higher conversions and what improvements are needed to
further increase the conversion rate.”
To access ConversionCritic, visit http://www.conversioncritic.com . For a limited time
Engine Ready will be making this tool available to the public at no charge.
About Engine Ready, Inc.
Engine Ready, Inc. is a a top tier provider of online marketing services and software,
helping organizations achieve unparalleled success on their web initiatives. Managing
paid search accounts in excess of 15 million keywords, and over $8.1 million in annual
media spend, Engine Ready was the first organization to combine the power of website
analytics with search marketing.
For information: http://www.engineready.com or phone: 1 (888) 283-0882
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