EyeBuyDirect.Com Launches Comparison Shopping

New Feature Allows Consumers to Compare Prescription Eye Glass Selections Based on Price, Width, Height and Other Criteria

New York, NY (December 24, 2008) - EyeBuyDirect.com (www.eyebuydirect.com), an efficient and easy-to-use prescription eye glasses website for budget conscious, savvy shoppers, announced today the launch of a comparison shopping feature, which allows consumers to compare selected prescription eye glasses side by side on one page based on price, width, height and other criteria.

“This is yet another small, but crucial contribution to EyeBuyDirect.com’s vision of making prescription eyewear affordable and accessible to everyone,” said Roy Hessel, CEO of EyeBuyDirect. “In this age of online retail, even one extra click of a mouse can be considered a hindrance to accessibility so being able to view multiple selections side by side on one page truly makes the shopping experience easier.”

To comparison shop on EyeBuyDirect.com, consumers simply click the “Compare” button on prescription eye glasses they are interested in, and then select “My Favorites” at the top right hand corner of every page to see a side by side comparison of all the selections. From price, category and color to lens, bridge, temple, width and height, each frame’s details are listed in an easy to view chart.

About EyeBuyDirect.com
EyeBuyDirect.com is a prescription eyeglasses website whose mission is to offer a fun and efficient destination that provides affordable eyeglasses that are high in quality, fashionforward and delivered promptly to customers around the world. Launched in 2005, EyeBuyDirect.com offers eyeglasses to fit users from all walks of life, ranging from functional to fashionable, including designer glasses such as Gucci, Armani and Christian Dior. For more information or to purchase a pair, visit www.eyebuydirect.com.