Infopia Deploys Advanced Order Entry Enhancements

Transact enables call center capabilities for eCommerce merchants

Salt Lake City, UT – November 11, 2008 –Today, Infopia, the leading SaaS eCommerce platform provider, announced a series of advanced order entry capabilities designed to streamline critical phone-based customer orders and inquiries, enhancing a merchant’s ability to provide customers with a high-quality customer service experience. A positive customer service experience is critical to building brand loyalty, the foundation of a successful eCommerce business.

The enhanced phone order management extensions to Infopia Storefronts deliver on-the-fly capability for merchants to quickly accommodate any phone or change order, as well as handle challenging items such as warranties and other non-inventory items. As with all Infopia offerings, the solution delivers the ability to track and analyze eCommerce metrics such as order source, providing merchants with the data insights to make quality decisions related to business growth. On the fulfillment side, merchants gain a distinct competitive advantage through consolidated shipping and payment reporting.

"Enhancements to the Infopia order management functionality have let us deliver improved service to both our retail and wholesale clients," said Steve Douge Director of eCommerce, Hardware Sales Inc. "We can quickly view customer order histories, replicate or adjust orders, offer special terms, and handle any non-inventory items, such as warranties, during an actual client service call. Finally, we can tie all of this back to our storefront, driving repeat business and brand recognition."

“As the percent of a merchants’ overall business coming from eCommerce grows, merchants are searching for complete solutions that centralize core business functions and analysis,” said Anne Vincenti, Director of Product Management. “The ability to respond quickly to phone inquiries, establish rules-based recurring orders and set unique terms to respond to satisfaction issues delivers a positive buying experience which brings customers back to the Storefront over and over.”

This new functionality tightly couples customer service responsiveness with the existing multi-marketplace management capabilities of the Transact platform. The Infopia Storefronts enhanced order entry capabilities have been deployed across the merchant base and will immediately impact sales growth for the holiday season.

About Infopia
Infopia provides eCommerce software and services with its Infopia Transact solution to help merchants grow their online business. From managing inventory across multiple online channels, to creating enterprise level websites, to integrating business applications such as CRM, Infopia has the right tools to increase online revenues. Infopia is an award-winning eCommerce solution company headquartered in Salt Lake City, Utah. For more information, contact an Infopia eCommerce Expert at 888.337.6352 or visit www.infopia.com.

Contact
Anne Vincenti
Infopia, Inc.
+1.801.990.4700
avincenti@infopia.com