 |
|
 |

 |
 |
Friday, July 25, 2008 |
|
Knowledge Marketing Becomes Official Referral Partner for Zoovy Inc.
Plymouth, MN, July 10, 2008 - Knowledge Marketing, an Internet marketing software and solutions company announces a partnership with Zoovy Inc to become the official referral partner for eMarketing services and solutions. Through this partnership, Zoovy plans to offer their online merchants an expanded range of online marketing tools including: email marketing, survey, and digital edition capabilities.
“The partnership between Knowledge Marketing and Zoovy’s represents an opportunity for Zoovy’s ecommerce customers to optimize their eMarketing program,” said Duane Crandall, CEO, Knowledge Marketing. “By combining our web marketing platform and expertise with Zoovy’s e-commerce platform, we intend to offer their clients an even stronger data-driven approach to growing their online businesses and measure real-time revenue conversions. On the front end, Knowledge Marketing’s e-mail marketing tool will be used to identify and target high-value customers while generating qualified traffic and sales for their online stores. On the back end, it will have the capability to be integrated into their eCommerce platform so that companies can use the combined metrics to continuously optimize their sites and e-commerce strategies.”
“The growing importance of Internet Marketing and E-mail communications to our clients was a call-to-action for us. Our customer base looks to us to provide trusted services from partners. This allows us to continue focusing on our core competencies. After an extensive review of market leaders, we decided to partner with Knowledge Marketing based on not only its technology and experience, but also its great fit with Zoovy’s culture and future strategies,” said Joel Griffin Dodd, Director of New Business Development, Zoovy, Inc.
The companies expressed plans to deliver Knowledge Marketing’s eMarketing platform as an integrated part of Zoovy’s e-commerce platform. Zoovy’s solution will be used to help online merchants acquire new customers, build customer loyalty and increase their eCommerce site revenues. “By integrating an e-mail marketing solution with our e-commerce system, we’ll be able to now offer online merchants even deeper insight into online consumer behavior, buyer intent and compelling e-marketing campaigns,” says Griffin Dodd. Our on-going goal is to help our clients drive and optimize customer acquisition, retention and lifetime value. We believe our unique combination of technologies and e-commerce expertise will help us accomplish just that.”
About Knowledge Marketing:
Knowledge Marketing (KM), an Internet marketing software and services company provides a single marketing platform for online marketers. The company’s comprehensive ECN platform integrates customer analytics across a single toolset: Email Marketing, Online Surveys, Micro sites, and Digital Editions. These solutions help B2B companies of all sizes leverage the power of the Internet to connect and communicate with their audience. It is trusted by industry leading clients such as Mall of America, Hancock Fabrics, United Healthcare, TCF Bank and more. Knowledge Marketing is privately held with headquarters in Plymouth, MN. For more information, visit www.knowledgemarketing.com
About Zoovy Inc.:
Zoovy, Inc., the leader in success driven e-commerce software, provides e-commerce tools and services for online businesses. With a multi-channel sales strategy, businesses reach more customers and drive more sales by integrating with multiple online marketplaces such as Amazon.com, Overstock, eBay and many other top comparison shopping services. Zoovy 1 automates product management, listing, sales, inventory, shipping and accounting processes, offering complete online storefronts and auction management tools for both small merchants and large wholesaler/retailers. For more information, call 877-966-8948, or visit www.zoovy.com
Media Contact:
Linda Crandall
VP Marketing and Client Relations
Tel: 763-746-2798
linda.crandall@knowledgemarketing.com
Back...
|
|
 |
 |