10/03/11

Listrak and Lyons Consulting to Provide E-mail Marketing Services

This partnership provides value added solutions to Lyons Consulting Group’s clients including a Shopping Cart Abandonment Solution that recaptures abandoners with automated email marketing campaigns.

September 30, 2011 - Listrak, a leading email marketing solutions provider, and Lyons Consulting Group, a premier eCommerce design, development and support firm, have partnered to provide ecommerce merchants with ROI driven email marketing solutions and services.

This partnership provides value added solutions to Lyons Consulting Group’s clients including a Shopping Cart Abandonment Solution that recaptures abandoners with automated email marketing campaigns. The solution incorporates dynamic merchandising to remind abandoners of the items left in the cart to drive shoppers to complete the purchase.

“Listrak has a great reputation,” said Rich Lyons, President and CEO Lyons Consulting Group. “We have seen first-hand how implementing their system can positively impact an online business.”

Lyons Consulting Group is a leading solutions partner for both the Magento and Demandware platforms and continues to find new ways to bring added value to their clients by partnering with the top technology providers in the industry.

Additional Listrak solutions are Buyertrak, automated email series to increase sales and customer lifetime value by prompting repurchase of consumable items and Customer Purchase Metrics, which enables retailers to gain insight into purchase history, email engagement and customer behavior to better target and segment all of their email marketing to increase ROI and revenue.

“Our goal is to provide online retailers with ROI driven solutions that are integrated with their ecommerce platforms and have immediate impact to revenue, which is why we partnered with Lyons Consulting Group, an industry leading firm,” said Ross Kramer, Listrak CEO.

About Listrak

Listrak provides internet retailers with full-services email marketing and stand-alone solutions to drive ecommerce revenue and increase customer lifetime value.  Listrak’s ROI driven solutions incorporate order history, customer behavior and email engagement to implement intentional email marketing campaigns for clients like Waterford, Ten Thousand Villages, Swell, PCRichard, and La-Z-Boy. www.listrak.com

About Lyons Consulting Group
Lyons Consulting Group is the premier eCommerce design, development and support firm dedicated to help clients continually grow and succeed in their online business.  With a proven track record to deliver creative, robust and most importantly, increasingly profitable eCommerce sites, our diverse group of experts are committed to customer satisfaction and project excellence.

As the leading Magento and Demandware partner in the US, lyonscg has years of experience in eCommerce creative design, platform customization, technical development, backend integration, quality assurance, and support. lyonscg understands each client’s sites and needs are unique, yet are able to deliver each and every time. Bottom Line: Lyons Consulting Group will help online businesses know more, do more, and sell more. Guaranteed. For more information about lyonscg or to see their extensive list of clients, visit www.lyonscg.com or call 312.564.3142.

Topics:

Listrak, Lyons Consulting

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