12/08/09

U.S. Kids Golf Successfully Launches its new Online Storefront with iCongo’s ICE3 E-Commerce Platform

Zak Stambor , Managing Editor

New multi-purpose site for e-commerce, golf tournament registration and education

Montreal, Canada- December 8th, 2009 - iCongo Inc., the North American leading provider of end-to-end e-commerce, multi-channel and marketing systems announced today that U.S. Kids Golf, the number one worldwide brand in junior golf and organizer of junior golf tournaments, has successfully completed the launch of a brand new multi-purpose e-commerce site with ICE3 E-Commerce Platform.

U.S. Kids Golf’s e-commerce requirements were unique in that the organization established The U.S. Kids Golf Foundation in 2001, a not-for-profit with the purpose of providing education and competition events to children. The goal of the new site was to launch a fully transactional storefront establishing a U.S. Kids Golf’s e-commerce channel.

iCongo’s ICE3 E-Commerce Platform allows U.S. Kids Golf to present golf clubs categorized by size making navigation more logical for visitors and includes “fit by height” and “fit by driver swing speed” reference charts for more accurate purchases. Visitors seeking information on golf clubs are able to switch between left and right handed clubs directly on the product page.

The site allows for user account creation and management so customers can manage their addresses, retrieve past orders, view and track active orders, manage their wish list and register for any of the more than 400 annual tournaments. Completely integrated with U.S. Kids Golf’s Microsoft Dynamics ERP and its third-party logistics provider, product information, customer data, order details and status updates are available in real-time.

“iCongo has delivered a storefront that is feature-rich, easy-to-maintain, includes a call center module, CRM, email management and is able to support our merchandise and events requirements. With our new e-commerce site we have not only refreshed our brand but obtained the tools needed to better service our customers,” commented Dan Van Horn, President and CEO of U.S. Kids Golf. “Another initiative we have with iCongo is to build a client community directly on our website. We decided to partner with iCongo so that we could continue to leverage the platform, evolve the site, and engage with customers in a secure portal.”

“Aligning the business goals of our clients with the technology is important to building solid relationships and ensuring a successful partnership. U.S. Kids Golf is a perfect example of iCongo’s ICE3’s ability to address special business requirements, as demonstrated by the platform supporting both their tournament portal and a full e-commerce website that allows customers to easily navigate between the three distinct sections education, tournaments and e-commerce,” stated Irwin Kramer, CEO of iCongo

About iCongo, Inc.
iCongo, Inc. is a leading developer of e-business systems and software that enable companies to effectively and efficiently transact business over the Internet. iCongo’s solutions include B2C and B2B e-commerce systems, retail cross-channel systems and a comprehensive suite of Internet marketing applications. RIS News recently named iCongo as one of their “Companies to Watch” in 2009. Forrester Research just named iCongo a “Strong Performer” in the January 2009 report “The Forrester Wave™: B2C E-Commerce Platforms, Q1 2009.” iCongo’s clients include many world-renowned retailers and brands. Please visit us at www.icongo.com

About U.S. Kids Golf
U.S. Kids Golf, LLC is based in Norcross, Ga., and manufactures equipment and related golf products made especially for kids. In addition to more than 4,000 golf shops and retail locations in the U.S., the company’s products also are available in over 50 countries worldwide.

The U.S. Kids Golf Foundation, a Georgia non-profit recognized as a 501 c (3) charity, was created in 2001 and provides services that include competition and instruction. The Foundation organizes more than 400 golf tournaments for kids each year, including more than 60 Local Tours, three Regional Championships, a European Championship and the U.S. Kids Golf World Championship and Teen World Championship, which are held each year at Pinehurst Resort.

In partnership with the PGA of America, the Foundation also supports the U.S. Kids Golf Family Course program, which provides guidelines that help courses make the game easier to learn and more fun for kids and their families. For more information, call 1-888-3 US KIDS or visit www.uskidsgolf.com

For more information, please contact:

iCongo Inc.
Marsha Chicoine
Tel: (514) 866-2664
Toll Free: (888) 944-2664
mchicoine@icongo.com

Topics:

business finance, Electronic business, Electronic commerce, Pinehurst Resort, Web development

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