7/13/09

Heycom Embeds Demandware Platform within Full-Service eCommerce Solution

Katie Evans , Managing Editor, International Research

Leading European End-to-End eCommerce Solution Provider Selects Demandware for Operational Model and Merchandising Excellence

Woburn, Mass. – July 13, 2009 – Demandware, Inc., the leading on-demand ecommerce solutions provider, today announced that D+S AG subsidiary Heycom, the European market leader of full-service ecommerce solutions for the fashion and apparel industry, has embedded the Demandware eCommerce Platform within its end-to-end ecommerce offering. Since entering into partnership with Demandware, Heycom has launched four client sites on the Demandware eCommerce Platform for premier European fashion retailers.

Headquartered in Hamburg, Germany, Heycom has extensive experience in online commerce and already services the private online customers of more than ten renowned fashion brands in over a dozen different European markets. Heycom’s full-service solution includes all of the capabilities necessary to operate a multi-national ecommerce business, from logistics, design, storefront development, payment and day-to-day operations to online marketing and customer care.

Heycom selected the Demandware eCommerce Platform because of its advanced merchandising functionality, multi-site and international capabilities and the operational benefits of its on-demand model. “Technology is continuously evolving,” explains Tobias Hartmann, D+S Board member and Managing Director of Heycom. “Through our partnership with Demandware, we can provide our clients with access to relevant trendsetting innovations at an early stage to ensure the successful performance of their online shops. The Demandware eCommerce Platform, combined with user-oriented shops and highly efficient trade processes, is optimally suited to increase online turnover and to strengthen the online channel.” “Heycom is a highly regarded market leader and we are thrilled to partner with them to provide exceptional ecommerce solutions to fashion retailers across Europe. There are many synergies between our two companies. Like Heycom, Demandware is committed to customer success. The investments we have made in our ecommerce platform are a perfect complement to the Heycom full-service solution,” said Stephan Schambach, Chairman and Founder, Demandware.

About Heycom/D+S:

D+S AG, with approximately 7,000 employees, is the leading solutions provider for comprehensive ecommerce and customer contact management. Regardless of the communication channel, whether via fixed or mobile networks, the Internet, TV or in writing, D+S manages the contacts of leading international enterprises with millions of private customers. The D+S subsidiary Heycom is Europe’s largest service provider for fashion e-commerce. Heycom operates online shops and Europe-wide e-commerce business for renowned brand manufacturers. For further information please refer to www.dseurope.ag and www.heycom.de.

About Demandware, Inc.

High-growth retailers and consumer brands looking to develop or extend the reach of their B2C ecommerce business trust Demandware as their strategic partner for ongoing success. Demandware solutions, comprised of the only enterprise-class, on-demand ecommerce platform and expert services, deliver merchandising effectiveness, proven site reliability and industry best practices that exceed profitability goals. Only Demandware provides a distinct time-to-market advantage for launching multiple ecommerce sites, customizing the consumer experience from content to code, and maintaining sites at the forefront of ecommerce innovation. Demandware clients include industry leaders such as Bare Escentuals, Barneys New York, Columbia Sportswear, Crocs, Jones Apparel Group, Playmobil, s.Oliver and Timberland. For more information about Demandware, visit www.demandware.com, call 888-553-9216 or email info@demandware.com.

Topics:

Demandware, ECommerce company, Information technology management, PFSweb, Technology Internet

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