Katie Evans , Managing Editor, International Research
SEM agency provides local search services for Portland-area small businesses
PORTLAND, Ore. (January 5th, 2009) – Formic Media, Inc., a search engine marketing (SEM) agency specializing in servicing small and local businesses, formally launched this week. Although relatively new to the Portland market, the SEM agency is kicking off the New Year with seasoned employees, active clients and strategic business partners.
“Small businesses have been consistently underserved by the search engine marketing industry,” stated Kent Lewis, President of Formic Media, Inc. “We aim to provide a level of humanity, consistency and trust in a relatively new and fast-growing but largely misunderstood discipline.”
Formic’s initial SEM service offerings include web analytics optimization, keyword research & recommendations, website search engine optimization (SEO) services, pay-per-click (PPC) advertising planning & management and social media marketing planning & support. Services are typically project-oriented, with optional ongoing SEM management.
Initial Formic Media clients include ClubZ! Tutors, LANE PR, MCorp Consulting, ProjectStory, Radius Management, Roth Heating & Cooling and Trek-Tech. In addition, Formic has developed strategic partnerships with large corporations, interactive agencies and marketing consultants to provide private-labeled services and/or sales commissions for referrals that become Formic clients.
“Our mission is to create Oregon jobs and help Oregon businesses stay competitive in a global economy,” stated Royle Johnson, Vice President of Client Services. “Yet our vision is to service small businesses around the World, but through our Portland headquarters.”
The core Formic Media team consists of four seasoned SEM professionals. Founder and President, Kent Lewis, has 12 years of SEM agency experience, including Wave Rock, YRG and Anvil Media. Royle Johnson, VP of Client Services has 10 years SEM experience, including running his own SEM agency and heading up digital sales for Entercom Communications. VP of Operations Kris Klinkhammer has 14 years of operational experience, including 4 interactive agencies. Anna Sundberg, SEM Specialist, was trained by the seasoned Anvil Media team and has previous media agency experience.
Companies interested in getting help from Formic Media should visit the Web site and request a copy of the free SEO Guide or request a free SEO assessment. Companies or individuals interested in partnering with Formic Media should use the contact form on the Website. With aggressive growth plans, Formic Media is always looking for talented professionals to join the team. Individuals interested in an SEM career should visit the Website for more information.
About Formic Media
Headquartered in Portland, Oregon, Formic Media, Inc. is a search engine marketing (SEM) agency specializing in search engine optimization (SEO), pay-per-click (PPC) management, social media marketing (SMM) consulting services for small and local businesses. Formic helps small businesses generate customers through greater visibility in search engines like Google, MSN and Yahoo! Clients include LANE PR, MCorp Consulting, ProjectStory, Radius Management, Roth Heating & Cooling and Trek-Tech. For more information, visit www.formicmedia.com.