Paul Demery , Managing Editor, B2B E-commerce
Nordstrom, Sears and Best Buy join the SHOP.COM marketplace, giving customers even greater shopping convenience
CHICAGO, IL., (Internet Retailer) June 9, 2008 - SHOP.COM, the destination comparison shopping engine designed for women, today announced the addition of a dozen top tier merchants and specialty retailers into its direct cost-per-click (CPC) program. These merchants include Nordstrom, Sears, and Best Buy.
SHOP.COM’s direct CPC program is a significant expansion of SHOP.COM’s media platform, which includes its unique OneCart® CPO program. Both CPO and CPC Merchants can to gain access to millions of qualified and targeted shoppers each month through their integrated product listings on the SHOP.COM site.
“We are seeing more merchants attracted to our CPC program, as it allows them to target new customers while also driving them to physical store locations through special promotions and offers featured on our site,” said Bruce Sellers, President of SHOP.COM. “Our expanded media model continues to provide our merchant family with the flexibility they need to meet their business goals. We are thrilled to add these new merchants to our roster and provide a valuable online resource for today’s busy woman.”
Visitors to SHOP.COM can now browse items being offered by three of the nation’s top retailers in fashion, home electronics and home goods:
Nordstrom - Nordstrom is one of the nation`s leading fashion specialty retailers. They have a large selection of quality fashion apparel, shoes and accessories. Nordstrom offers the best possible service, selection, quality and value for men, women and children.
Sears – Sears is the leading home appliance retailer in North America and is a leading seller of tools, lawn and garden, home electronics, and automotive repair and maintenance.
Best Buy – Best Buy is the largest specialty retailer of consumer electronics in the United States. They sell a wide variety of related merchandise such as computers, computer software, Video games, music, DVDs, mobile phones, digital, car stereos and video cameras, as well as home appliances (washing machines, dryers, and refrigerators).
In addition to Nordstrom, Sears and Best Buy, SHOP.COM customers are now also able to browse and purchase items from:
New York & Company
SHOP.COM is the destination comparison shopping engine that merchandises to women and leverages the multi-merchant features of its patented OneCart™ technology. Designed with the busy woman in mind, SHOP.COM offers an authoritative selection of products from well-known brand name merchants and high quality specialty retailers. Privately-held, SHOP.COM is a California-based company with offices in New York City and London. For more information, visit the company’s website at www.SHOP.COM.