Kurt Peters , Executive Editor
Prestigious Marketer of Distinctive Gifts, Apparel, and Home Furnishings Taps AB&C; Group`s Fulfillment Expertise to Support Multi-Channel Catalog and Web Operations
McLEAN, Va., November 15, 2006 - The catalogue operation of Winterthur Museum and Country Estate, one of the nation`s best known direct-to-consumer marketers of gifts, jewelry, collectibles, apparel, and home and garden accessories, has moved its order management, call center, and fulfillment functions to the AB&C; Group, a leading provider of integrated direct response fulfillment solutions.
Located in Delaware`s Brandywine Valley near Wilmington, Winterthur (www.winterthur.org) is the former home of Henry Francis du Pont, an avid antiques collector and horticulturist. The museum estate houses a collection of over 85,000 decorative arts objects made or used in America, one of the largest such collections in the world.
The Winterthur Catalogue markets an array of distinctive products inspired by items in the Winterthur Museum collection through home and gift catalogs and a web site, www.winterthurgifts.com.
"Our decision to have AB&C; Group manage our fulfillment operations offers us critical strategic advantages," explained Tina Alinskas, President of the Winterthur Catalogue. "We believe that the customer service excellence that is an AB&C; hallmark will enable us to build stronger, deeper customer relationships. We also anticipate significant savings on shipping, thanks to AB&C;`s large shipping volumes. Most important, we`ll be able to focus our energy on marketing and merchandising, which is so vital to multi-channel marketing success."
"We are proud of our new relationship with the Winterthur Catalogue and we look forward to a successful partnership," stated Steven L. Gregg, Chief Marketing Officer of the AB&C; Group. "With decades of experience in multi-channel marketing fulfillment, a new facility, and advanced technology, AB&C; is the ideal partner for catalog and web marketers like Winterthur who want to improve the service and efficiency of their fulfillment operations."
About AB&C; Group
The AB&C; Group specializes in multi-channel direct response fulfillment solutions. Headquartered in McLean, VA, the company processes millions of orders and responses each year for leading catalog companies, fundraisers, and associations. Among the company`s clients are Healthy Directions, The Paragon, National Wildlife Federation, The Nature Conservancy, U.S. Golf Association, Bra Smyth, U.S. Holocaust Memorial Museum, National Geographic Society, U.S. Olympic Committee, National Rifle Association, The Heritage Foundation, Heifer International, and many other prominent companies and organizations.
AB&C;`s services include "Relationship"(tm) Call Centers, order management, contribution and membership processing, donor edit and "comment" mail handling, product and premium fulfillment, e-commerce fulfillment and customer service, inventory management, printing, and mailing. The superior customer service provided by AB&C;`s "Relationship"(tm) Call Centers earned the company the prestigious Center of Excellence Certification from BenchmarkPortal and the Center for Customer-Driven Quality, based at Purdue University. AB&C; is the first to achieve this designation among providers of outsourced call center solutions.
For more information about the AB&C; Group, call Steve Gregg at (888) 222-1972 or visit the company`s web site at www.abcgroup.com.