1/25/06

iRobot Selects GSI Commerce for its E-Commerce Solution

Mary Wagner

KING OF PRUSSIA, Pa., Jan. 23, 2006 – GSI Commerce Inc. (NASDAQ: GSIC) today announced it has signed a multiyear agreement to provide iRobot Corp. (NASDAQ: IRBT) with a comprehensive e-commerce solution for online sales of the company’s home robots. iRobot’s redesigned online store is expected to launch in the first quarter of 2006. iRobot had been the unannounced home category partner referenced by GSI Commerce in its fiscal 2005 third quarter operating results news release and conference call. GSI Commerce will provide the Burlington, Mass.-based iRobot with an integrated solution that includes technology, fulfillment, customer care, Web store design and e-mail marketing. GSI Commerce will replace an existing solution and help enhance online sales for consumers.

“The iRobot Web site is an important resource for our customers and partners as it provides them with tutorials on our robots, customer support as well as 360-degree product images to help with their buying decisions,” said Greg White, executive vice president and general manager, iRobot. “GSI Commerce’s integrated platform will now enhance the site’s e-commerce capabilities, making it easier for users to find the right information and products on our online store.”

iRobot specializes in behavior-based robots, including its family of consumer and military robots. iRobot Roomba ® Vacuuming Robot has sold more than 1.5 million units since its introduction in 2002, and the company just launched the new iRobot Scooba™, the first floor washing robot for home use.

“iRobot is a leader in the robotic market and we welcome the opportunity to help them grow their e-commerce business with their revolutionary line of products and accessories,” said Damon Mintzer, executive vice president of sales for GSI Commerce.

About GSI Commerce

GSI Commerce is a leading provider of e-commerce solutions that enable retailers, branded manufacturers, entertainment companies and professional sports organizations to operate e-commerce businesses. We provide solutions for our partners through our integrated e-commerce platform, which is comprised of three components: core technology, supporting infrastructure and partner services. We either operate, or will operate pursuant to signed agreements, all or portions of the e-commerce businesses for approximately 50 partners.

Contact:

Greg Ryan

Director, Corp. Communications

tel: 610-491-7294
e-mail: ryang@gsicommerce.com

Topics:

Domestic robot, GSI Commerce, Home, IRobot Create, Robot

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