1/05/06

BabyAge.com Hires Pepperjam as Their Outsourced Search and Affiliate Program Management Firm

Paul Demery , Managing Editor, B2B E-commerce

Wilkes-Barre, Pa -- Jan. 4, 2005 -- Pepperjam, the industry’s leading search, affiliate and media management firm, announced today that it has been hired by BabyAge.com to provide a host of online marketing services including search-engine marketing management, affiliate program management, professional e-commerce consultation and strategic partnership development. BabyAge.com is the nation’s leading baby products e-tailer and ranks #194 in Internet Retailer’s list of Top 400 Online Merchants.

BabyAge.com chose Pepperjam to lead their online marketing efforts because of Pepperjam’s unique, dual expertise in both the search-engine marketing and affiliate marketing space.

Jack Kiefer, President and CEO of BabyAge.com commented, “Our decision to select Pepperjam to become our outsourced online marketing division was simple. No other company demonstrated such a dynamic understanding of all of BabyAge’s essential marketing channels. Whether it’s PPC, SEO, Affiliate Marketing or other general e-commerce issues, we know that Pepperjam has the expertise to maximize our store’s revenue potential. We would literally have to hire an entire team of in-house experts to do what Pepperjam does for us at a fraction of the cost.”

Kristopher B. Jones, President and CEO of Pepperjam, commented, “BabyAge.com is the unequivocal leader in the online baby category and one of the top retailers in all of e-commerce. Working with BabyAge.com presents Pepperjam with an opportunity to showcase our core expertise in search-engine and affiliate marketing management, while allowing BabyAge to focus their full attention on providing the largest selection of online baby products at the lowest possible prices.”

Under the terms of the agreement, Pepperjam is responsible for managing BabyAge’s search and affiliate marketing programs, while providing professional guidance and consultation on innovative online marketing and media initiatives.

About BabyAge.com:

With 30 years of experience in the baby products business, BabyAge.com. Inc is dedicated to serving the needs of new born and expecting parents alike. They pride themselves in their ability to offer a variety of quality baby products at the lowest possible prices. Featured in numerous, well established publications worldwide, BabyAge.com is the Industry’s largest site for baby merchandise. BabyAge’s Affiliate Program is located on BeFree, which is part of the Commission Junction Network.

About pepperjamMANAGEMENT:

pepperjamMANAGEMENT was created in 2002 by a group of industry-leading super affiliates and search-engine marketing experts, including internet marketing guru Kristopher B. Jones. The company offers pay-for-performance outsourced affiliate marketing management solutions, as well as online marketing management and consultation in the areas of search, strategic partnership acquisition, and overall market share capitalization.

pepperjamMANAGEMENT is a division of the Pepperjam Network -- the world’s largest search-engine marketing super affiliate with over $100 million in annual sales generated to over 2,500 merchant partners, including BabyAge.com, Cingular Wireless, Dell Computers and GreekGear.com.

About pepperjamSEARCH:

pepperjamSEARCH offers powerful search-engine marketing management solutions based on an advanced search analytics algorithm. The company offers an experienced staff of certified Google Advertising Professionals and Yahoo Search Marketing Ambassadors. Working with advanced, proprietary API-Driven management tools, pepperjamSEARCH offers the ultimate ROI available through the advertising medium of search. Using the model developed over the past seven (7) years by Pepperjam, pepperjamSEARCH offers cutting-edge solutions to many of the nation’s leading online merchants.

For more information, please contact Robyn Martin,
Director of Public Relations at robyn@pepperjam.com
or 1.877.796.5700
or visit us at http://www.pepperjamsearch.com and http://www.pepperjammanagement.com.

Topics:

Electronic commerce, Linkshare, search engine marketing, Technology Internet, ValueClick

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