12/19/03

The Metropolitan Museum of Art Selects Equilibrium MediaRich Server to Automate Online Presentation of Extensive Art...

Kurt Peters , Executive Editor

Equilibrium MediaRich Server to Streamline Image Workflow for Detailed Online Presentations of Art Collections on The Metropolitan Museum’s Web Site

SAN FRANCISCO, CA-DECEMBER 18, 2003-Equilibrium, a leading provider of dynamic image servers for the enterprise, today announced that The Metropolitan Museum of Art has selected Equilibrium® MediaRich Server to automate the online production and delivery of image assets for one of the world’s greatest art centers. The dynamic imaging functionality will increase online workflow efficiency, and reduce costs associated with digital media production, management and storage.

Equilibrium MediaRich is server-based media templating software that automates image production and enables the dynamic delivery of media assets to the Web, wireless and print media. MediaRich templates enable The Metropolitan Museum’s Web team to dynamically resize and optimize images for exhibitions and featured collections, and generate detailed zoom and pan imaging derivatives from the original hi-res source files to reduce management and storage requirements.

“Our Web production team is excited to have the ability to implement dynamic imaging templates and to use zoom/pan functionality of Equilibrium MediaRich Server to streamline their workflow for updating digital images on www.metmuseum.org,” said Michael Belkin, Chief Technology Officer at The Metropolitan Museum of Art. “We look forward to working with Equilibrium to integrate MediaRich Services as a key component of our digital asset production and management infrastructure.”

Equilibrium helps enterprise corporations and non-profit organizations to streamline workflow and reduce costs by easily implementing MediaRich Server as a stand-alone imaging application or as part of an existing digital content management framework. Equilibrium also provides training and support for certified IT systems integrators through the Equilibrium Partner Program.

About The Metropolitan Museum of Art

The Metropolitan Museum of Art in New York City`s Central Park is one of the world`s greatest art centers and is visited by more than 5 million people each year. Founded in 1870 by American businessmen, financiers, and leading artists and thinkers, the museum holds collections of greater than 2 million works of art spanning 5,000 years of world culture in every category of art in every known medium. In addition to presenting approximately 30 special exhibitions per year, the not-for-profit museum provides education programs for visitors and educators, research and conservation facilities, fellowships and loans of works of art. The Museum`s Web site address is www.metmuseum.org.

About Equilibrium

Founded in 1989, Equilibrium develops and markets dynamic imaging technologies for multi-channel retail, manufacturing, museums, publishing and entertainment industries. The award-winning MediaRich Image Server automates the production and deployment of visual content for the Web, print media and wireless devices to streamline workflow and reduce costs. For information on MediaRich and the Equilibrium Partner Program, call 415.451.7600 or visit www.equilibrium.com.

Press Contact:
Dave Pola
Equilibrium
415.451.7711
dpola@equilibrium.com

©2003 Equilibrium Technologies, Inc. Equilibrium and DeBabelizer are registered trademarks and MediaRich is a trademark of Equilibrium Technologies, Inc. All other company, product or service names mentioned herein are trademarks or registered trademarks of their respective owners.

Topics:

business, business finance, Computing, Image server, Workflow

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