Kurt Peters , Senior Executive Editor
FORT WORTH, Texas, May 9 -- The Bombay Company, Inc. (NYSE: BBA) announced today the appointment of Stephen Farley as Senior Vice President, Marketing. Mr. Farley`s role will be to direct the multi- channel strategies and plans for retail, direct mail and web marketing with emphasis on brand development and consumer-centric marketing.
He joins Bombay most recently from J.C. Penney Company where he was Chief Marketing Officer. Mr. Farley has held various executive level marketing positions during his 22 year career at companies including Payless ShoeSource, Inc., Earl Palmer Brown, Inc., Pizza Hut, Inc. and Saatchi and Saatchi, Inc.
Carmie Mehrlander, Chairman & Chief Executive Officer, stated, "I am excited and pleased that Mr. Farley has joined Bombay. Steve brings many years of experience from both the retail and agency sides of marketing, which will provide a substantial platform on which to build and grow Bombay`s business."
The Bombay Company, Inc. designs, sources and markets a unique line of home accessories, wall decor and furniture through 424 retail outlets, specialty catalogs and the Internet in the U.S. and internationally