10/02/01

CitySports hires Global Sports for its web site

In spite of branching into other retail sectors, Global Sports still likes the sports market and agrees to run citysports.com.

Kurt Peters , Executive Editor

Leading e-commerce solutions provider Global Sports Inc. is still making progress in the sporting goods sector, even though it has recently signed retailers in other sectors, including discount stores and luxury goods.

Massachusetts-based sporting goods retailer City Sports has signed a deal to have Global Sports develop and operate its citysports.com web store.

Global Sports will develop and operate citysports.com, including web site design, customer service, fulfillment and merchandising. City Sports will use its marketing and in-store promotions to drive traffic to the web site. The new site will launch in the fourth quarter.

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