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Featured Stories from August 2011
IRCE report: 'A great opportunity'
Arianna Huffington's call to accelerate innovation captures the spirit of a record-shattering IRCE 2011.
Don Davis 1 comment
Survey: Search marketing
Google still brings in the most traffic, but retailers are ready to spend more on Bing.
Thad Rueter 1 comment
Know thy customer
Elbow grease and savvy planning help Second 500 merchants capitalize on specialty retailing opportunities.
Mark Brohan 1 comment
Don't Leave!
As smartphone shoppers proliferate, some retailers deploy mobile technology in stores to corral customers.
Bill Siwicki 2 commentsMore Stories
A Fruitful Dialogue
Shoppers speak through the site search box, and e-retailers can profit by listening closely.
Zak Stambor Leave a comment
Clear it Out
While planning for strong holiday sales, e-retailers need an exit strategy for leftovers.
Allison Enright Leave a comment
The Personal Touch
The Facebook Like button and simple questions bring more of personalization into the open.
Zak Stambor Leave a comment
A Big Win
Lower debit cards fees can only help e-retailers, but there's work to do to realize the full benefits.
Kevin Woodward Leave a comment
Social Gold Mine
Facebook isn't just for making friends; with the right strategy, it's for making money.
Diane Buzzeo Leave a comment
Sponsored Supplement: Holiday hint
Last year's strategies won't work during the 2011 holiday season. Here are some tips on what will boost sales this year.
Internet Retailer Leave a comment
Sponsored Supplement – August 2011
Social and mobile marketing aren't replacing e-mail. But the one-on-one workhorse of digital marketing is going through a major overhaul to keep up with big changes in shopper behavior.
Internet Retailer Leave a comment
Amazon goes to California's voters in a bid to repeal the state's new online sales tax law
Amazon.com Inc. has once again grabbed center stage in a battle over sales tax, this time in California where it has filed a petition for a referendum on whether the state should repeal a recently passed law that requires online retailers to collect sales tax if they do business with in-state affiliate web sites or have in-state subsidiaries that operate things like distribution centers.
Zak Stambor Leave a comment
With Google+, Google tries to run 'circles' around its social network nemesis Facebook
Google’s latest social networking venture, Google+, is off to a lively start with some nifty moves. For one thing, it lets users organize how they share information through “Circles” of contacts—a feature not available on Facebook.
Zak Stambor Leave a comment
Groupon says it snoops on consumers via mobile devices
As it spreads quickly around the world, online local-deals distributor Groupon may getting too close for some people. One consumer advocacy group says it’s turning consumers’ cell phones into “spy phones” that collect information on consumers’ whereabouts even when they’re not logged onto Groupon.
Zak Stambor Leave a comment
ShopRunner runs up the ante in its free-shipping competition with Amazon
ShopRunner, the fledgling free-shipping service, is rolling out new features—including a mobile app that lets shoppers find products with free-shipping from participating retailers—to help both web-only and multichannel retailers compete against Amazon.com and its Amazon Prime free-shipping service.
Paul Demery Leave a comment
Shopping for stuff high in the sky via Zappos.com and SkyMall.com
Zappos.com has tested a system from Aircell (which is changing its name to Gogo) that lets travelers shop online while in-flight on Delta Air Lines. SkyMall.com, meantime, is already offering the ability to shop online while traveling on Delta and several other airlines, using systems from Row 44 as well as Aircell.
Allison Enright Leave a comment
Netflix re-tunes its revenue picture to balance the costs of streaming and mailing
Netflix has changed its subscription rates to better balance the revenue and cost related to a shift in consumer demand from mailed DVDs to movie content streamed over the Internet.
Allison Enright Leave a comment
Without new bidders, a bankruptcy court closes the final book on Borders Group
Unable to compete in a market that has moved largely to the web and e-books, Borders is closing shop and liquidating its assets. “We were all working hard towards a different outcome,” says president Mike Edwards, but headwinds including the e-reader revolution “brought us to where we are now.”
Mark Brohan Leave a comment
Publisher's Letter: E-retailing and the demise of Borders
E-retailing and the demise of Borders.
Jack Love Leave a commentSubscribe to the IR
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