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Previous Slide Next Slide
Happy holidays

An online shopping avalanche for holiday season 2007

Internet Retailer Post a comment
Keep the customer satisfied

How the Top 100 e-retailers rate on two key performance metrics

By Larry Freed Post a comment

/ Technology

High frequency buzz

Amid all the hype about RFID, many retailers still are searching for the right business models

By Paul Demery Post a comment

More Stories

Ticket to success

TicketsNow’s personal touch helps affiliates attract more eventgoers and boost sales

By MargaretAnn Cross Leave a comment
Ticket to success

Travel sites are harnessing the web’s power to further transform their industry

By Elizabeth Gardner Leave a comment

/ Marketing

Get smart

Business intelligence enables broader view of data and better handle on performance

By Paul Demery Leave a comment

/ Marketing

Gulliver’s shoppers

Mobile mini-shopping mall seeks maximum revenue from minimal effort

By Lauri Giesen Leave a comment
It’s only natural

In addition to using paid search, retailers are hunting for customers naturally

By Mary Wagner Leave a comment
Working the Web Angle

Underwhelmed by store shopping, a retail entrepreneur creates a web shop—and web tools.

Internet Retailer Leave a comment

/ Marketing

Getting personal

Retailers are turning to site personalization tools to get more intimate with customers.

By Bill Briggs Leave a comment
Good help is hard to find

With online talent in short supply, retailers increasingly grow their own.

By Don Davis Leave a comment
M Is For Multi-channel

Macy’s goes national, online and off, with the twentysomething shopper in its sights.

By Don Davis Leave a comment
Hollywood Video focuses on cell phone as coupon device

The multi-channel provider of movie rentals is using Cellfire, a mobile couponing service, to deliver coupons to registered users’ cell phones for store redemption. A pilot program produced a redemption rate of 200% higher than Hollywood Video’s traditional paper coupon program, according to Cellfire.

Internet Retailer Leave a comment
Yahoo pumps up its advertising power

By investing $680 million to buy the 80% it did not already own of online ad space exchange Right Media Inc., Yahoo Inc. is sending a message to rival Google Inc. that Yahoo is here to stay as a major player in online advertising. Online ad exchanges will eventually become the primary means of purchasing online ad media, an analyst says.

Internet Retailer Leave a comment

/ Marketing

Putting the URL back in Google indexes

Evogear.com, a retailer of sports gear and apparel, has produced a sharp increase in Google natural search rankings by redesigning the URLs of product pages and developing brand-specific content. The changes have led to more thorough indexing of pages by Google’s spiders and, in turn, improvements in Google natural search rankings.

Internet Retailer Leave a comment
FirstStreet opens doors to older consumers

Housewares and gifts e-retailer firstStreet is tag-teaming with marketing partners to pin down its target audience of Baby Boomers and older adults. Advertising on blogs and linking with Retirement Living’s web site, RL.tv, are two recent examples of how firstStreet is working out new marketing techniques.

Internet Retailer Leave a comment

/ Marketing

Moosejaw Mountaineering maps mobile methods of e-commerce

Outdoor gear and apparel retailer Moosejaw Mountaineering has launched a mobile shopping site that enables shoppers to browse, compare prices and purchase merchandise using any mobile phone or handheld device. The retailer also lets customers receive order-tracking information on their mobile devices.

Internet Retailer Leave a comment
Late to music downloads, Amazon makes them easy to share

Amazon and music label EMI have joined forces to sell digital music in a way that lets consumers freely share music without the digital rights management, or DRM, that restricts use of downloaded songs and annoys many consumers. The music downloading service Amazon plans to introduce later this year will offer all of its music through the MP3 format, free of DRM.

Internet Retailer Leave a comment
Belated birthday wishes to the ‘new’ AmericanGreetings.com

AmericanGreetings.com was renewed in May as AG Interactive, the media subsidiary of American Greetings Corp., spruced up its primary web site. New features include improved site navigation, more shopping tools and a sharp focus on American Greetings branding.

Internet Retailer Leave a comment
The battle heats up over trademarks and Google search ads

There aren’t many clouds in Google’s sky these days, but there is a wisp of a threat to the search engine’s practice of allowing advertisers to buy keyword search terms trademarked by competitors. A federal judge has refused to dismiss a lawsuit against Google on the issue, and a new Utah law could limit the sale of trademarked terms as search keywords.

Internet Retailer Leave a comment

/ Technology

Liberty Media hikes further along the e-commerce trail

By acquiring outdoor sports gear retailer Backcountry.com, Liberty Media now controls four of the Top 500 online retailers. The company says it will keeping looking for additional e-commerce properties. The deal also represents the strong demand for niche online retailing, experts say.

Internet Retailer Leave a comment

/ Marketing

While Discovery closes stores, another company opens stores for e-retailers

Convergent Retail, spearheaded by developer of the Forum Shops at Caesars Palace in Las Vegas, plans to open The Epicenter Collection—a grouping of stores for online and catalog merchants at a mall in Delaware.

Internet Retailer Leave a comment
As the multi-channel mix evolves, Discovery closes its stores to focus online

At a time when more consumers are shopping through multiple channels, retailers are fine-tuning the emphasis they put on stores, web sites and catalogs. For Discovery Communications, that means closing stores.

Internet Retailer Leave a comment
What can stop the e-retailing rocket

It’s tempting to think that nothing can stop e-retailing’s momentum. Tempting but foolhardy.

By Jack Love Leave a comment
It’s a seller’s market on the job front

Even with better pay and perks, web retailers struggle to hire all of the skilled employees they need.

By Mark Brohan Leave a comment

/ Technology

The merchandise traffic cop

While throwing more products at customers, retailers use web-enabled planning to get the right products to stores at the right time.

By Paul Demery Leave a comment
Pick-up Artist

As more retailers launch buy online/pick up in store programs, competition is forcing them to differentiate the service.

By Peter Lucas Leave a comment

/ Technology

Ethics 101

The web means new opportunities in retail— opportunities that require a closer look at values and business practices.

By Mary Wagner Leave a comment
When is the price right?

Retailers are learning to use software to price and move goods; however, the technology is just at the starting point.

By Paul Demery Leave a comment
A sea of shoppers

Spearfishing vs. casting a wide net: Search marketers try out niche search engines.

By Mary Wagner Leave a comment

/ Marketing

Socialize First, Shop Second

Another Web 2.0 development, social shopping sites, is bringing consumers together.

By Bill Siwicki Leave a comment
PROFILES: The Top 500

These four Top 500 e-retailers caught our attention. Here`s how.

Internet Retailer Leave a comment
The Top 500 Guide

2006 marked another record year of sales, but the fastest-growing merchants are smaller niche retailers who specialize and know what makes their customers tick

By Mark Brohan Leave a comment

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