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Previous Slide Next Slide

/ Marketing

SPONSORED SUPPLEMENT: Web Analytics

The Key to Successful E-Commerce

Internet Retailer Post a comment

/ Technology

Technology: Flexible, bendable, profitable

E-merchants require technology that will “flex, bend and meet their complex needs,” says a new Aberdeen Group report.

Internet Retailer Post a comment

/ Technology

Speed Dialing

Faster, smarter, easier: How the web is boosting call center performance.

By Mary Wagner Post a comment
Fast Mode

Web-based transportation management turns truck traffic into a driver of cost efficiency.

By Paul Demery Post a comment

More Stories

Birds of a Feather

Giving fans a forum can pay off for retailers seeking new ways to build traffic and sales.

By Elizabeth Gardner Leave a comment
More Turmoil

With new initiatives from Amazon, Wal-Mart and others, the video market gets upended again.

By Bill Siwicki Leave a comment
Coming Up Roses

Valentine’s Day is shaping up to be another big holiday spending day.

By Mary Wagner Leave a comment
Training a new generation of search marketing pros

As the number of search marketing pros dwindles amid strong demand for search marketing expertise, the Search Engine Marketing Professional Organization is offering new training courses.

Internet Retailer Leave a comment
Auto marketing firm uses video e-mail to drive traffic to dealer’s web sites

Outsell LLC, a marketing firm catering to auto dealers, is sending e-mail with built-in promotional videos to its clients’ customers.

Internet Retailer Leave a comment
Marketing outlook for Outlook 2007 isn’t so bright

Marketers are relying more on interactive and animated content and e-mail messages, but Microsoft Corp.’s new Outlook 2007 e-mail management system is making it difficult to use such content.

Internet Retailer Leave a comment
Search me

Walmart.com continues to lead in the number of Internet searches on retailer names, followed by Target and Best Buy, while Nintendo’s wii game console and Apple’s iPod lead in product searches.

Internet Retailer Leave a comment
Learning the lessons of Detroit

With household brand names, global purchasing power, logistical and other operational efficiencies, American retailers stand today where the American car companies once stood.

By Jack Love Leave a comment
Yahoo alters search marketing scene by becoming more relevant

Marketers wondering where their Yahoo paid search ads went may have to take a harder look at how they handle search engine marketing, because Yahoo Inc. has joined search engine rivals Google Inc. and Microsoft Corp.’s MSN in basing rankings of paid search on a marketer’s overall relevance to keywords

Internet Retailer Leave a comment

/ Technology

Improving performance

Slow pages and site crashes still hurt many retail sites.

By Mark Brohan Leave a comment
Shall I compare thee to a...

Veteran comparison shopping sites refine their strategies as new players crowd the market.

By Elizabeth Gardner Leave a comment
The price is right?

Retailers juggle strategies, margins and customer expectations as the Internet changes the rules of product pricing.

By Mary Wagner Leave a comment

/ Marketing

Designs on Success

Web site design is the classic Internet-years phenomenon. Retailers who don’t get regular makeovers risk being left behind.

By Bill Siwicki Leave a comment
Weighing technology choices

New e-commerce technology is no longer a choice between best-of-breed or single-source provider. Web integration technology makes both possible—in the same installation.

By Paul Demery Leave a comment

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