February 2006 - Internet Retailer

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Featured Stories from February 2006

More Stories

It`s a Gift

Gift certificates are booming - and so is GiftCertificates.com.

By Bill Siwicki Leave a comment

Beyond CPFR

Web-enabled scan-based trading emerges as a trusted tool for managing in-store inventory

By Paul Demery Leave a comment

Beyond the Numbers

Managing performance: The never-ending challenge of monitoring a web site`s health

Be Peter Lucas Leave a comment

Flower Power

Organic Bouquet uses the web to cultivate a national market for its niche product

By Paul Demery Leave a comment

Google’s footprint grows

Google is extending its advertising reach into a new medium with the announcement in January of its agreement to acquire dMarc Broadcasting. Some believe the acquisition will demonstrate to marketers how offline advertising can power up online search campaigns.

Internet Retailer Leave a comment

eBay is still searching for the cruising altitude

EBay reported a 39% rise in listings to 1.9 billion last year, as its number of active users reached a record 71.8 million and gross merchandise sales rose 29% to $44.3 billion from $34 billion in 2004.

Internet Retailer Leave a comment

RFID starts to show real results, Wal-Mart says

With five Dallas-area distribution centers, nearly 500 Wal-Mart and Sam’s Club stores, and 140 suppliers equipped to handle RFID-tagged shipments as of last October, Wal-Mart reduced by 16% its number of product out-of-stocks on store shelves during a 29-week period last year.

Internet Retailer Leave a comment

The importance of testing

Walmart.com learned a hard lesson last month when its automated cross-selling system linked a DVD of “Planet of the Apes” to movies with African-American themes: Test, test, and then test some more.

Internet Retailer Leave a comment

The icing on Ice.com’s cake

When Ice.com developed a new series of weblogs last year, it was only trying to provide an informational service to build relationships with its customers. But in a surprising development, the blogs are creating a 15-30% boost in natural search traffic to Ice.com itself.

Internet Retailer Leave a comment

Love Story: Broadband and video

Google Inc. is planning to enter the TV and film business with the launch of the Google Video Store, where consumers will be able to download film and TV videos ranging from professional basketball games to news shows and re-runs of I Love Lucy

Internet Retailer Leave a comment

E-Retailing: The 25% Growth Phenomenon

While the definitive numbers for 2005 are not yet tabulated, analysts believe that thanks to another blistering holiday shopping season online, e-retailing last year again achieved its historic growth rate.

By Jack Love Leave a comment

Enterprising Strategy

Oracle, known for its enterprisewide software, is making a play for the retail market. Retek, ProfitLogic and G-Log are all part of Oracle now.

By Paul Demery Leave a comment

Omit needless words

In e-mail marketing, less is more: The fewer words, the more effective the message.

By Mark Brohan Leave a comment

The next surge

Technology makes the difference between riding a rising e-retailing wave and wiping out.

By Mary Wagner Leave a comment

Mutual attractions

Internet Retailer Leave a comment