Patricia Graca, Manager, Customer Experience and Web site Production, HP Home & Home Office Store

Patricia Graca is responsible for leading the customer experience for the HP Home & Home Office Store, including product management, web site production, editorial and design. She manages the day-to-day content production, product launches, promotions and merchandising for over 900 HP and Compaq home and home office products. She directs a team of product managers for the site that develop and maintain features, functionality and user interface specification. Patricia has been with HP since 1991 and has held key positions in channel marketing, regional account management and installed base programs.

Patricia holds a bachelor of science degree in business management from Instituto Superior de Ciencias do Trabalho e da Empresa (ISCTE), Portugal, and a master's degree in business administration from the Haas School of Business from the University of California, Berkeley.