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IBM helps Unilever take its Business to the Web
Description: Global consumer goods company to implement powerful Cross-Enterprise Collaboration Solution from IBM to support its Business to Business relationships.
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Free-shipping offers are effective though often misleading, study says
Description: Free-shipping offers are effective though often misleading, study says More than a third, or 39%, of online purchases this year were influenced by free-shipping offers, even
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Lillian Vernon takes A/B testing to a new level
Description: Lillian Vernon takes A/B testing to a new level To determine the page layouts of merchandising offers that will drive the most sales, Lillian Vernon Corp. is using a new tool on
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UrbanFlorist.com blooms with a multi-channel marketing campaign
Description: UrbanFlorist.com blooms with a multi-channel marketing campaign Once literally a local mom-and-pop operation, UrbanFlorist.com has blossomed into a prolific online merchant. By
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With a new system, site search use soars at Edwin Watts Golf
Description: With a new system, site search use soars at Edwin Watts Golf Since Edwin Watts Golf replaced its original home-grown site search solution with Learning Search from vendor SLI
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Where online marketing is going
Description: The Internet is no longer a medium where it`s nice to have advertising. Today, a web presence is required. But there`s a lot of uncertainty among marketers and the vendors and web site owners who sell services and online space to marketers about the direction of online marketing and the effect that online will have on offline. Forrester Research has just released a report with a fascinating amount of detail about what`s catching marketers` eyes, what they think will work and what won`t work and where they expect to be spending their online ad dollars in the near future. Forrester`s "U.S. Online Marketing Forecast: 2005 to 2010" sums up the future in its subtitle: "Dollars will follow consumers online, driving spending to $26 billion by 2010." Here are a few highlights from the 23-page report:
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E-commerce veteran Shelley Nandkeolyar takes the head job at Norm Thompson
Description: E-commerce veteran Shelley Nandkeolyar takes the head job at Norm Thompson Norm Thompson Outfitters Inc. has appointed veteran e-commerce and direct marketing manager Shelley
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Nordstrom launches a beauty site
Description: Nordstrom launches a beauty site Nordstrom Inc. today launched its online beauty business nordstrombeauty.com. The site launches with offerings in skin care, trend beauty
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Web Site Trends: Page 162
Description: BN.com BizRate BackcountryStore HR FTD.coms pre-Mothers RedEnvelope 3-D LVMH RestorationHardware.com
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ACE HARDWARE NAILS SUCCESSFUL BUSINESS PERFORMANCE WITH INFORMATICA
Description: Industry-leading retailer leverages PowerCenter data integration software to improve product assortment, optimize pricing and build customer loyalty
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Price Chopper chops hiring costs with web-based application
Description: Price Chopper chops hiring costs with web-based application Price Chopper Supermarkets has found that making job applications available via in-store web-enabled kiosks and PCs
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Site search helps Kinetic Fountains triple sales
Description: Site search helps Kinetic Fountains triple sales Sales at Specialty Living Inc.s KineticFountains.com grew three-fold last year over 2004, largely due to an expansion of its
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Desperately seeking a market
Description: Smart cards have been looking for a market in the U.S. for nearly two decades. Tests of stored-value smart cards in the 1990s in New York and Atlanta flopped, primarily because consumers already had a viable alternative form of payment, but also because the participating entities did a poor job of promoting the cards to consumers and merchants.
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SmartBargains recruits EVP from Barnes & Noble as new president
Description: SmartBargains recruits EVP from Barnes & Noble as new president SmartBargains.com, an online retailer of bargain and closeout merchandise, has named Carl S. Rosendorf chief
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360Commerce Point-of-Sale and Back Office Rollout Provides KB Toys With Instant Rewards
Description: Java Solution on Linux Brings Improved Customer Service and Store Performance at Reduced Cost
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As e-commerce grows, UPS broadens its e-commerce strategy
Description: As e-commerce grows, UPS broadens its e-commerce strategy Retail is keeping the United Parcel Services e-commerce operation busy: it now receives an astonishing 7.9 million
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How DVD seller Glacier Bay manages unexpected success at eBay
Description: How DVD seller Glacier Bay manages unexpected success at eBay Glacier Bay Entertainment, an online retailer of hard-to-find and specialty DVDs, found online success on eBay to be
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VALUECLICK, INC. TO LAUNCH HOLIDAY PROMOTION TARGETING RETAILERS
Description: Article from Internet Retailer
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ONE-CART AND VIRTUAL INVENTORY -- THE WINNING COMBINATION
Description: Article from Internet Retailer
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Sharper Image en espanol
Description: Sharper Image en espanol The Sharper Image, a leader in online retailing, today launched a US web site in Spanish with prices denominated in US dollars. The Sharper Image says it
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The Case for an Internet Technology Recovery
Description: Last years recession was largely the result of a decline in business spending. It was nowhere more pronounced than in the information technology sector, and particularly in anything related to the Internet. Businesses, believing that a downturn in consumer confidence would result in lower demand for consumer goods in 2001, decided to cut back on technology investments, which made their economic prophecy self-fulfilling. Furthermore, corporate America had spent heavily on Internet and other information systems in the latter half of the 1990s, and not all of those investments produced the returns some executives were hoping for. So, about 18 months ago, senior managers decided they could afford a hiatus from information technology investment.
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Spam now accounts for 50% of all e-mail, Brightmail reports
Description: Spam now accounts for 50% of all e-mail, Brightmail reports After lots of sound and fury earlier this year over the spam crisis, the relative quiet recently may lead some to
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RightNow and Quris Partner to Deliver High Impact Email Marketing Programs
Description: Joint Offering Combines RightNow Marketing with Comprehensive Campaign Management Strategy and Services from Quris to Optimize Email Marketing Results
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Half.com adds product categories in a bid to become more like a retailer
Description: Half.com adds product categories in a bid to become more like a retailer Half.com, a dvision of auction site eBay.com, today introduced hundreds of new categories for consumers
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Road Runner Sports keeping pace with web marketing
Description: Road Runner Sports keeping pace with web marketing Road Runner Sports Inc.s web sales growth held steady for 2006 at 7%, compared to 7.14% for 2005. But the direct marketer and
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Home Box Office launches a web store through GSI
Description: Home Box Office launches a web store through GSI Cable television network Home Box Office has launched a retail web site, developed and operated by GSI Commerce Inc., selling
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Retailers, manufacturers dont use web on supply side, Forrester reports
Description: Retailers, manufacturers dont use web on supply side, Forrester reports Despite its growing role in customer interface, the web has been slower to catch on among retailers and
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Why Commission Junction wants the affiliate marketing world on a string
Description: Why Commission Junction wants the affiliate marketing world on a string Its been a busy time for Commission Junction in the year since parent ValueClick Inc. acquired Be Free
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Fixing shipping charge glitches boosts gift card sales online
Description: Fixing shipping charge glitches boosts gift card sales online Christmas started mid-year for some online retail clients of web analytics provider Coremetrics Inc.that is, in
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iMergent Announces Partnership with Links4Trade; Links4Trade Enhances StoresOnline Merchants` Marketing on the Internet
Description: Article from Internet Retailer
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Suit claiming Amazon infringed on personalization patents to start Monday
Description: Suit claiming Amazon infringed on personalization patents to start Monday A lawsuit claiming that Amazon.com Inc. and six other retailers infringed patents for personalization
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TrueLocal to Acquire Geosign Data Services
Description: Data services to be combined to maximize local search data and technology
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Search engine group names board officers
Description: Search engine group names board officers The Search Engine Marketing Professional Organization has announced its 2007 officers chosen by its board of directors. Gordon Hotchkiss,
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E-retail spending grows 7% in March
Description: E-retail spending grows 7% in March Retail sales on the Internet grew 7% in March from February, while overall consumer spending on the web, which includes travel as well as
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AMERICAN EAGLE OUTFITTERS SELECTS REDLINE NETWORKS TO ENHANCE WEB SITE PERFORMANCE
Description: Customers Experience Fast and Secure Shopping at ae.com
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Site Search Solutions
Description: Searching for the right site search technology
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Online shoppers are startingand finishingearlier than offline shoppers
Description: Online shoppers are startingand finishingearlier than offline shoppers It may not be Thanksgiving yet, but consumers have already begun Christmas shopping online. Indeed, a
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NETSUITE INTEGRATES PAYPAL TO PROVIDE COMPREHENSIVE ECOMMERCE SOLUTIONS FOR SMALL AND MID-SIZED ENTERPRISES
Description: Article from Internet Retailer
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Cool Suit Settled
Description: Cool Suit Settled E-marketing services provider cool savings.com inc. and planet U, an online promotions network for consumer packaged goods manufacturers and retailers, have
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L.L. Bean sheds more light on e-commerce
Description: L.L. Bean sheds more light on e-commerce L.L. Bean Inc., a company historically close-mouthed about its e-commerce program, is sharing a few more details. The company, No. 22 in
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EXE Technologies Names Richard Lackey Chief Technology Officer
Description: Article from Internet Retailer
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More than page load time, site performance metrics are going deeper
Description: More than page load time, site performance metrics are going deeper As sites have become more complex, so have the measures of what constitutes acceptable site performance.
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Trax Expands Focus on Retail Profitability Services
Description: New Customer Profitability Services Group to be led by industry veteran Mike Kienzlen
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Sitebrand Announces the Launch of Retail Marketing Suite v6.1
Description: Integration with Google and Coremetrics central to marketing accountability theme.
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RichFX hires Bertelsmann exec as new CEO
Description: RichFX hires Bertelsmann exec as new CEO New York-based RichFX Inc., a provider of 3D technology for web-based retailing, has named Johann Butting as chief executive officer.
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Newport News gets a new president
Description: Newport News gets a new president Newport News Inc., which operates a web site and catalog of moderately priced women`s apparel and home décor, has promoted Geralynn Madonna to
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The web is overtaking catalog orders at PetMed
Description: The web is overtaking catalog orders at PetMed The Internet continues to build as a sales channel for PetMed Express Inc., a direct marketer of pet supplies and medicines. For
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Le Creuset Connects 37 U.S. Stores and Operations Centers Using SAVVIS Network Services
Description: World`s Leading Cast Iron Cookware Manufacturer Improves POS System, Increases Network Availability, And Reduces Costs Through Voice And Data Convergence
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Consumers interest in home & garden sites wanes in August
Description: Consumers interest in home & garden sites wanes in August Maybe it was the wet weather throughout a big swath of the middle of the country in August, but consumers lost interest
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Don`t let up on web investments, a new IDC study urges
Description: Don`t let up on web investments, a new IDC study urges Retailers with online operations who do not invest in technology now will miss out on significant sales next holiday
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