|
How Sears new web CPFR initiative kept a tire promotion from going flat
Description: How Sears new web CPFR initiative kept a tire promotion from going flat Sears, Roebuck and Co. used a web-based collaborative planning, forecasting and replenishment system
|
|
How Sharis Berries tweaked its payment process to get rid of fraud
Description: How Sharis Berries tweaked its payment process to get rid of fraud Under its original online credit card acceptance system, Sharis Berries wasnt able to complete card
|
|
How Shaws uses the web to improve talks with suppliers
Description: How Shaws uses the web to improve talks with suppliers With its new web-based partner communication system, Shaws Supermarkets Inc. is learning to spend more time discussing
|
|
How Sheetz c-stores control inventory with web-based POS
Description: How Sheetz c-stores control inventory with web-based POS Soon after a customer at a Sheetz Inc. c-store purchases a freshly made turkey sandwich, executives at headquarters can
|
|
How ShoppersChoice.com will assure growth in wake of hurricanes
Description: How ShoppersChoice.com will assure growth in wake of hurricanes Based in Baton Rouge, LA, ShoppersChoice.com LLC is fine-tuning its disaster recovery plans following the recent
|
|
How SitStay.com fit Big Blue into a smaller budget
Description: How SitStay.com fit Big Blue into a smaller budget Among the online retailers that use IBMs WebSphere e-commerce software are Staples, which is No. 2 in the Internet Retailer
|
|
How SmartBargains.com builds opt-in e-mail by 100,000 per month
Description: How SmartBargains.com builds opt-in e-mail by 100,000 per month SmartBargains.com is building its opt-in e-mail list at the rate of some 100,000 per month, CEO Carl Rosendorf
|
|
How Spencer Gifts uses the web to stay in tune with customers music
Description: How Spencer Gifts uses the web to stay in tune with customers music To the 650-store Spencer Gifts chain, music is the medium for connecting in-store with its youthful customer
|
|
How Spiegel turned a new page in e-commerce
Description: How Spiegel turned a new page in e-commerce The 140-year-old Spiegel brand has revived itself over the last two years with a complete re-design of Spiegel.com that has boosted
|
|
How St. Croix Shops gets better margins from web-enabled POS system
Description: How St. Croix Shops gets better margins from web-enabled POS system Croix Retail Inc.s St. Croix Shops are squeezing more profits out of slack product sales, thanks to a
|
|
How Staples.com uses Guided Selling to compareand sell
Description: How Staples.com uses Guided Selling to compareand sell Using the power of product databases in selling electronic and other products whose technology features can be readily
|
|
How Sundances drop shipping deals get down to even the smallest vendors
Description: How Sundances drop shipping deals get down to even the smallest vendors Drop shipping has typically been thought of as the way large suppliers handle order fulfillment for
|
|
How The Gaps ever-evolving web site fits its multi-channel strategy
Description: How The Gaps ever-evolving web site fits its multi-channel strategy Talk about the multi-channel shopping experience. The Gap Inc. was one of the earliest apparel chains to
|
|
How The Grill Store and More weathered Hurricane Katrina
Description: How The Grill Store and More weathered Hurricane Katrina As a web retailer based just two hours from New Orleans, The Grill Store and More, operator of ShoppersChoice.com and
|
|
How The Grill Store fired up search engine marketing to help double sales
Description: How The Grill Store fired up search engine marketing to help double sales With more than 20,000 products sold through its 62 web sites, The Grill Store and More has learned that
|
|
How TigerDirect.com doubled its search-based traffic
Description: How TigerDirect.com doubled its search-based traffic Greater visibility of products in web search engines is driving traffic and conversion increases at TigerDirect.com, retailer
|
|
How Tool King built 4-fold increase in its number of search-indexed pages
Description: How Tool King built 4-fold increase in its number of search-indexed pages To boost the impact of search engine marketing on its growth in sales, Tool King has expanded its
|
|
How Tool King continues to build out its retail future
Description: How Tool King continues to build out its retail future By holding down overhead costs while jumping on market opportunities, 3-year-old ToolKing.com is profitable and on course
|
|
How Tool Kings call center helps increase return customers
Description: How Tool Kings call center helps increase return customers Multi-channel retailer Tool King LLC has boosted its number of return customers by about 25% while increasing sales
|
|
How Top 50 retailers compare in overall bytes per second
Description: How Top 50 retailers compare in overall bytes per second Netflix Inc. provided visitors and shoppers with the most bytes per second in January, according to a new performance
|
|
How Tower Records is boosting web sales while stores sales are flat
Description: How Tower Records is boosting web sales while stores sales are flat With its web site performing better than its stores in terms of sales, Tower Records attributes much of the
|
|
How Tower Records plans a second boost in conversions through site search
Description: How Tower Records plans a second boost in conversions through site search When Tower Records deployed a new site search feature a year and a half ago, it saw an immediate 50%
|
|
How UKs Comet maintains double-digit growth without adding to hardware
Description: How UKs Comet maintains double-digit growth without adding to hardware Comet Group, the London-based consumer electronics retailer, is managing its ongoing rapid growth in
|
|
How Urban Outfitters is streamlining shipments to stores
Description: How Urban Outfitters is streamlining shipments to stores By adding new web-based supply chain visibility to its mixture of inventory management and pack-and-ship systems, Urban
|
|
How UrbanOutfitters.com serves up content 40% faster
Description: How UrbanOutfitters.com serves up content 40% faster Urban Outfitters Inc., specialty retailer of apparel for young adults, increased its number of visitors and page views while
|
|
How Webvan hopes to leapfrog the competition to the customer`s front porch
Description: The organizing concept behind Webvan, insists its proponents, is delivery, not food. The company strives to be in the consumers home on a reliable replenishing basis. That way, the customer depends more and more on the predictable appearance of the courier as a convenience and adds to each order.
|
|
How Xtremez Paintball is hitting higher conversion rates
Description: How Xtremez Paintball is hitting higher conversion rates By taking steps like inserting an add to cart feature inside product image enlargements, Xtremez Paintball Online has
|
|
How Zappos gets 50% of sales from repeat customers
Description: How Zappos gets 50% of sales from repeat customers As it focuses its growth strategy on building a reputation for customer service, Zappos.com has increased its business from
|
|
How a 2-year-old cosmetics e-retailer maintains steady 15% monthly growth
Description: How a 2-year-old cosmetics e-retailer maintains steady 15% monthly growth Saffron Rouge Inc., a 2-year-old e-retailer of organic cosmetics and body-care products, attributes much
|
|
How a 3-tiered marketing approach drove down FTD.coms costs
Description: How a 3-tiered marketing approach drove down FTD.coms costs Gift-giving customers like to be reminded of significant dates. Michael Soenen, president and CEO of FTD.com, tells
|
|
How a 4-point plan is helping Macys.com sell more clothing and accessories
Description: How a 4-point plan is helping Macys.com sell more clothing and accessories Apparel can be successfully sold on the webif Internet retailers take the time and make the commitment
|
|
How a bike shops e-mail campaign won Tour de France jersey sales
Description: How a bike shops e-mail campaign won Tour de France jersey sales Bicycle Garage Indy, a 2-store bike retailer based in Indianapolis, does only a tiny percentage of its $6
|
|
How a brewer reduced customer calls by 93% with web self-service
Description: How a brewer reduced customer calls by 93% with web self-service Australia-based Carlton & United Breweries, best known for its Fosters Lager, has moved 93% of customer
|
|
How a candle retailer uses the web to make sense of its scents demand
Description: How a candle retailer uses the web to make sense of its scents demand The web is helping put some science into the art of determining which candle fragrances to stock at
|
|
How a catalog pulls its weight without taking a single order
Description: How a catalog pulls its weight without taking a single order Backcountry.coms catalog, which mailed for the first time last fall, isnt transactional, but its become a big part
|
|
How a content management plan helps HPs top line and bottom line
Description: How a content management plan helps HPs top line and bottom line Since rolling out an initiative 18 months ago to standardize structured content and store it in a single,
|
|
How a corporate web portal can save $1 million in admin over 376 stores
Description: How a corporate web portal can save $1 million in admin over 376 stores AmeriKing Inc., Burger King Corp.s largest franchisee, says its web-enabled corporate portal will trim
|
|
How a delivery company helps speed turnaround time on cell phone repairs
Description: How a delivery company helps speed turnaround time on cell phone repairs Cell phones and their wireless cousins are proliferating in the U.S. and so are cell phone returns. A
|
|
How a food business translates the one-to-one concept to work online
Description: How a food business translates the one-to-one concept to work online The 51-year-old Schwan Food Company, which today serves some 5 million households in the U.S., was built on
|
|
How a holistic brand helps web retailers avoid channel conflict
Description: How a holistic brand helps web retailers avoid channel conflict Despite the fact that more retailers are embracing multi-channel merchandising, channel conflict is still
|
|
How a last-minute e-mail blast brought 800 people to a new store
Description: How a last-minute e-mail blast brought 800 people to a new store When Berean Christian Stores needed to quickly get the word out about a suddenly planned appearance of a music
|
|
How a re-design helped babystyle.com boost its completed checkout rate
Description: How a re-design helped babystyle.com boost its completed checkout rate The Babystyle.com site of Estyle Inc. increased sales by 25% when a re-design of the checkout process
|
|
How a simple design element boosts online sales by 100%
Description: How a simple design element boosts online sales by 100% What retailers learn about customers offline can dramatically impact online sales, as Sears Optical found when working on
|
|
How a single database strategy uncorks growth at K&L Wine Merchants
Description: How a single database strategy uncorks growth at K&L Wine Merchants K&L Wine Merchants deals with a constantly changing inventory of specialty wines, but moving information from
|
|
How a small e-retailer quickly built multi-channel sales
Description: How a small e-retailer quickly built multi-channel sales When MavrikJewelry.com wanted to take advantage of an opportunity to open a physical store to also sell home furnishings,
|
|
How a small over-the-counter remedy marketer used online sales to create offline success
Description: Pure Lip launched its prevention product in September 1999, then its remedy product in June 2000just one year after Moffitt hired his first employee, President Nicholas Meyer. Meyer, a fellow Georgetown grad, brought retail experience to the company following a career in advertising where he developed domestic and international brand for Wendys International. By September 2000, the products had reached drugstore shelves.
|
|
How a small retailer boosted daily online order capacity to 800 from 300
Description: How a small retailer boosted daily online order capacity to 800 from 300 Big Als, a Toronto-based retailer of aquatics products, operates 20 stores in Canada but does most of
|
|
How a small retailer got a 35% lift in sales with better site search
Description: How a small retailer got a 35% lift in sales with better site search For the past few years, Rick Lundbom was so busy building his web site--CompactAppliance.com--that he had
|
|
How a small retailer reaped rewards from an emergency fix
Description: Twenty-five years ago, Bill Broadbent was creating and selling t-shirts for the likes of Arlo Guthrie and The Band. Today, the 18-person company of which he is president, TShirtKing.com, books millions in annual revenue and is on the way to its goal of becoming the largest international retailer of licensed t-shirts.
|
|
How a small retailer uses web-based POS to increase clout with suppliers
Description: How a small retailer uses web-based POS to increase clout with suppliers By sharing sales activity information from a web-based POS system, The Party Warehouse, a five-store
|
