This is a sample taken from the 22698 Internet Retailer: Top 500 Guide. Internet Marketing Conference/Exhibition pages accessible below. You are currently viewing information organised by Title.

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	E-mail marketing continues to hit home with shoppers, new study says Description: E-mail marketing continues to hit home with shoppers, new study says Online retailers have good reason to continue to love e-mail marketing, says a new report from Forrester
	E-mail marketing drives sales and cuts costs for Hewlett-Packard Description: E-mail marketing drives sales and cuts costs for Hewlett-Packard Online direct marketing services company Digital Impact reports results of a benchmarking study that showed the
	E-mail marketing firm Informz adds communications specialist Description: E-mail marketing firm Informz adds communications specialist Integrated e-mail marketing company Informz has appointed an e-marketing services advisor, Sharon Borgos. Prior to
	E-mail marketing goes a long way to boost travel companies, survey says Description: E-mail marketing goes a long way to boost travel companies, survey says Travel companies find e-mail their most effective marketing tool and are making a point of collecting
	E-mail marketing helps Coldwater Creek increase Q2 web sales by 46% Description: E-mail marketing helps Coldwater Creek increase Q2 web sales by 46% E-mail marketing and a growing opt-in list played a significant role in helping Coldwater Creek Inc. increase
	E-mail marketing is taking Eddie Bauer beyond the online channel Description: E-mail marketing is taking Eddie Bauer beyond the online channel Online marketing has evolved with time and experience-–and so has Eddie Bauer’s e-mail marketing strategy. While
	E-mail marketing may be all grown up, but marketers still have lessons to learn Description: E-mail is a valuable tool in every Internet retailer’s marketing arsenal. It helps a retailer get the word out, quite literally, about products and promotions, and helps cement branding efforts.
	E-mail marketing proves effective--in alienating customers Description: For all its advantages in market reach and cost efficiency, e-mail marketing continues to get retailers in trouble with their customers—billions of dollars worth of trouble, says a recent report from eMarketer Inc., “Privacy in the Information Age.”
	E-mail marketing should work two ways, says Martha Rogers Description: E-mail marketing should work two ways, says Martha Rogers As more retailers add e-mail to their marketing mix, they should look for ways to both give information to and get
	E-mail marketing spending will hit $1.1 billion by 2010, study says Description: E-mail marketing spending will hit $1.1 billion by 2010, study says E-mail marketing spending will grow to $1.1 billion in 2010 from $885 million last year, a compounded annual
	E-mail marketing works for offline sales, Sears says. Description: E-mail marketing works for offline sales, Sears says. Multi-channel retailers can benefit from e-mail marketing, says Sears Roebuck and Co. Sears is using e-mail campaigns to
	E-mail near the top among marketing tools slated for increased spending Description: E-mail near the top among marketing tools slated for increased spending E-mail is near the top among marketing tools slated for increased spending this year, says DoubleClick
	E-mail newsletters star in a campaign to drive offline sales Description: In spite of the number of commercial e-mail messages that arrive in consumers’ inboxes every year, e-mail marketing is still a work in progress. Analysts constantly urge marketers to apply the same time-tested techniques to e-mail marketing that they apply to direct mail. Just as direct marketers test envelopes and wording, consultants urge e-mail marketers to test subject lines. Direct marketers test content and offers with A/B splits, so should e-mail marketers, consultants say. Ditto for response rates.
	E-mail non-delivery rate averaged 20.5% in 2005’s second half Description: E-mail non-delivery rate averaged 20.5% in 2005’s second half Top Internet service providers and web-based e-mail providers blocked delivery of 20.5% of permission-based e-mails
	E-mail non-delivery rate averaged 21% during the first half Description: E-mail non-delivery rate averaged 21% during the first half Top Internet service providers and web-based e-mail providers blocked delivery of 21% of permission-based e-mails to
	E-mail offers help deliver multi-channel sales at J. Jill Description: E-mail offers help deliver multi-channel sales at J. Jill Women’s apparel retailer J. Jill generally balances its promotional strategy across its store, catalog and web channels.
	E-mail open rates continue their slide, but click-throughs remain steady Description: E-mail open rates continue their slide, but click-throughs remain steady E-mail open rates continued their steady decline in the fourth quarter of 2005, falling to 35.5% from
	E-mail opt-outs can still bring value to marketers, new study says Description: E-mail opt-outs can still bring value to marketers, new study says While major online retailers honor e-mail unsubscribe requests quickly, their opt-out processes need to
	E-mail outranks chat in how consumers contact customer service Description: E-mail outranks chat in how consumers contact customer service All customers are not created equal – at least when it comes to the channels they prefer to use for customer
	E-mail personalization growing but needs work, survey finds Description: E-mail personalization growing but needs work, survey finds 44% of marketers surveyed by e-mail services provider Responsys personalize some part of their e-mail campaigns, and
	E-mail phishing attacks rise 42% in January over December Description: E-mail phishing attacks rise 42% in January over December The number of new e-mail phishing attacks, which use stolen brands of legitimate web sites to persuade consumers to
	E-mail phishing fraud attacks rose 400% during holidays, study says Description: E-mail phishing fraud attacks rose 400% during holidays, study says E-mail "phishing" fraud attacks – e-mail spam that spoof the e-mail addresses and brands of legitimate
	E-mail practices a rich field for retailer differentiation, study finds Description: E-mail practices a rich field for retailer differentiation, study finds A new study of e-mail marketing practices by e-mail services provider Silverpop suggests that most
	E-mail program helping to drive business at CoolSavings Description: E-mail program helping to drive business at CoolSavings Given the deluge of spam and attempts from ISPs and individual consumers to block it, securing clear permission is more
	E-mail promotion plays a key role in Smartbargains’ customer retention Description: E-mail promotion plays a key role in Smartbargains’ customer retention Smartbargains.com’s e-mail promotion program has a specific job in the discount soft goods retailer’s
	E-mail promotions are first choice for retailers, but be careful Description: E-mail promotions are first choice for retailers, but be careful E-mail has quickly become the Internet retailer’s preferred means of marketing a web site and establishing a
	E-mail proves its power as a marketing vehicle Description: E-mail proves its power as a marketing vehicle E-mail generated $15.50 in sales per dollar spent on e-mail marketing campaigns last year, 17% more than direct mail, even though
	E-mail relevance is in the eye of the beholder Description: E-mail relevance is in the eye of the beholder Relevance is in the eye of the beholder—in the case of e-mail marketing, the eye belongs to the consumer not the marketer. 56.4% of
	E-mail response times get worse, annual survey shows Description: E-mail response times get worse, annual survey shows Online businesses have gotten worse at responding to e-mail requests from web sites in the last three years, according to the
	E-mail response times spike, shopping time shrinks, says study of 100 sites Description: E-mail response times spike, shopping time shrinks, says study of 100 sites In spite of the buckets of attention that online customer service gets, response time to e-mail
	E-mail security firm Brandmail Solutions recruits two Cisco executives Description: E-mail security firm Brandmail Solutions recruits two Cisco executives Brandmail Solutions, which verifies the authenticity of e-mail with technology developed by Cisco Systems
	E-mail security firm Tumbleweed names Craig Brennan as president and CEO Description: E-mail security firm Tumbleweed names Craig Brennan as president and CEO Tumbleweed Communications Corp., a provider of e-mail security, customer identity validation and other
	E-mail service provider Message Systems names two regional sales directors Description: E-mail service provider Message Systems names two regional sales directors E-mail service provider Message Systems has named two new regional sales directors. Mike Petonic,
	E-mail service provider Options Media acquired by start-up marketing firm Description: E-mail service provider Options Media acquired by start-up marketing firm Customer Acquisition Network, which was formed in June with the aim of acquiring firms that provide
	E-mail services firm ExactTarget gets $10.5 million in venture capital Description: E-mail services firm ExactTarget gets $10.5 million in venture capital ExactTarget, an e-mail services provider whose clients include The Home Depot as well as small merchants,
	E-mail stays popular with marketers, but takes a hit from spam filters Description: E-mail stays popular with marketers, but takes a hit from spam filters E-mail marketing remains popular with marketers, but it’s taking a hit from spam blockers, according to
	E-mail technology comes up roses for Proflowers.com Description: E-mail technology comes up roses for Proflowers.com Successful marketing results from Proflowers.com, a floral e-retailer, demonstrate that personalized email messaging increases
	E-mail the best way to target marketing message, say IR2006 panelists Description: E-mail the best way to target marketing message, say IR2006 panelists “There’s competition in the in-box,” Matt Seely, CEO of CheetahMail, told a packed workshop session on
	E-mail users are getting more spam but it’s less annoying, study says Description: E-mail users are getting more spam but it’s less annoying, study says E-mail users are reporting a slight increase in spam but are more tolerant of the unsolicited messages than
	E-mail volume increased 45% during holidays for major online retailers Description: E-mail volume increased 45% during holidays for major online retailers Major online retailers sent out 45% more e-mail during the six weeks from Nov. 10 to Dec. 21 than they did
	E-mail-driven sales jump 77% at Drs. Foster & Smith Description: E-mail-driven sales jump 77% at Drs. Foster & Smith Sales driven by e-mail marketing rose 77% year-over-year in the first quarter at pet supplies retailer Drs. Foster & Smith
	E-mailed payments a growth market in e-commerce, study says Description: E-mailed payments a growth market in e-commerce, study says E-mailed payments for e-commerce transactions will continue to grow rapidly, generating $326 million in revenue for
	E-mailing customers when their interest is at a peak Description: Transactional e-mails can build relationships and increase sales with well-designed promotional messages, Silverpop Systems Inc. research says.
	E-mail’s Q2 performance improves slightly over last year, says DoubleClick Description: E-mail’s Q2 performance improves slightly over last year, says DoubleClick E-mail metrics for the second quarter improved slightly over a year ago, with bounce rates dropping
	E-mail’s key to the marketing mix, but spending may not reflect that Description: E-mail’s key to the marketing mix, but spending may not reflect that E-mail is a critical element of the strategic marketing mix—but marketers’ budgets don’t always reflect that,
	E-marketer SaleMinder acquires Shop911 Description: E-marketer SaleMinder acquires Shop911 SaleMinder, a provider of e-marketing solutions for retailers, has acquired substantially all of the assets of Shop911, an Internet
	E-marketers pressing for performance-based advertising online Description: E-marketers pressing for performance-based advertising online Online marketers will pressure the content and publishing sites on which they advertise to accept some component of
	E-marketplace networking provider Mercent gets $6.5 million in financing Description: E-marketplace networking provider Mercent gets $6.5 million in financing Mercent Corp., a provider of software and services that connect e-retailers to e-marketplaces and
	E-payment fraud reaches $3.6 billion for 2007, or 1.4% of sales, study says Description: E-payment fraud reaches $3.6 billion for 2007, or 1.4% of sales, study says The percentage of online revenue lost to fraud in 2007 held steady with 2006 at 1.4%—but as e-commerce
	E-retail expansion and contraction sets the stage for 2008 Description: E-commerce is a growing opportunity—but as a recent round of e-retail closings, new launches and expansion shows, some merchants are better able to leverage that opportunity than others.

Last updated on 19 February 2008, 06:57:56+0000