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Payment options grow, as do security requirements Description: Online retailers already were moving to accept a broader variety of payment methods even before Google introduced its Google Checkout payments service last year. But the entry of the search engine giant has accelerated the trend, and prompted competitors to become more aggressive in pushing their alternate payment schemes.
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Sneak previews on affiliate sites boost Gaiams sales Description: Sneak previews on affiliate sites boost Gaiams sales Gaiam, an online and direct marketer to consumers interested in health and the environment, has been offering affiliate
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E-mail marketing may be all grown up, but marketers still have lessons to learn Description: E-mail is a valuable tool in every Internet retailers marketing arsenal. It helps a retailer get the word out, quite literally, about products and promotions, and helps cement branding efforts.
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Comparison shopping sites expand and narrow Description: Comparison shopping has played an increasingly important role in e-commerce since it emerged in the late 1990s. Initially, comparison shopping sites gathered pricing information from as many retailers as possible, showed shoppers where they could purchase an item at the lowest price and collected a fee from the merchant whenever a customer clicked through. And they focused primarily on easily compared products, such as consumer electronics, housewares and books.
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Internet Retailer Survey: Motivated buyers Description: Web merchants are growing their budgets for advanced e-commerce applications and services
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Instant viewing takes off at Netflix Description: Instant viewing takes off at Netflix Heralding another Internet trend, online DVD rental service Netflix Inc. reports 5 million viewings in its first six months of offering movie
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10 questions Description: Shining a light on a marketing vendor: How to create a successful relationship
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In a complex web universe, search marketers hunt for the right formula Description: Paid web search is one of the most measurable advertising vehicles going, online or off. Marketers can put up a keyword, track the traffic it brings to a site and the sales it generates, stack that up against what theyve paid to secure that ranking, and calculate a precise return on investment.
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Web analytics can deliver the data, but vendors need to make use easier Description: Place a product on a store shelf and a marketer may wait an entire season for a true read on its sales performance. Put a product up in an online store and that intelligence will surface in a matter of days, maybe hours.
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Picture this: Customer feedback without a word being said Description: Picture this: Customer feedback without a word being said In the grand scheme of things its very difficult to determine what consumers like based on traditional web analytics
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Getting the kinks out of retailer-supplier connections Description: Invisible for the most part to shoppers, who usually see only the products and advertising messages that retailers display, the management of supply chains often can make or break a merchants merchandising strategy. And to compete in todays crowded retail environment, more retailers are realizing the value that a web-based supply chain management system can bring to a retail operation. A system that offers real-time communication with suppliers ensures the best products are on their way in time to satisfy shoppers.
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Zappos steps up to acquire 6pm.com Description: Zappos steps up to acquire 6pm.com Zappos.com has agreed to acquire footwear and accessories site 6pm.com from eBags.com, which had launched the site in November 2005. Terms of
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Content technology continues to grow more sophisticated Description: In the early days of online retailing, content management entailed little more than writing descriptions of merchandise and teaming them with the right photos. But with growing evidence that web site content plays a major role in customers purchasing decisionswhether online or in storecontent management is taking on an increasingly important role.
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CompUSA puts agents into stores as training for live chat Description: CompUSA puts agents into stores as training for live chat Before agents are assigned to respond to chat inquiries from online customers, they spend time in a CompUSA store taking
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Retail trade group elects three new board members Description: Retail trade group elects three new board members The National Retail Federation has elected three new members to its board of directors: Jane Elfers, president and CEO of Lord
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Staples founder targets multi-channel companies with $300 million fund Description: Staples founder targets multi-channel companies with $300 million fund Tom Stemberg, one of the co-founders of office supplies retailer Staples Inc., has set up a $300 million
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Celebrate Express names a new vice president of marketing Description: Celebrate Express names a new vice president of marketing Celebrate Express Inc., direct marketer and web retailer of gifts and party supplies for holidays and special occasions,
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PoolDawg.com shoots for higher conversion rates with site redesign Description: PoolDawg.com shoots for higher conversion rates with site redesign A site redesign that provides for smoother checkout and optimizes pages for search engines has led to a 27%
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Sharper Image hires a new merchandising chief and new legal chief Description: Sharper Image hires a new merchandising chief and new legal chief As it continues its rebuilding, Sharper Image Corp. announced executive changes last week. Sharper Image, No.
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Test prep company Kaplan goes where the kids are: iTunes Description: Test prep company Kaplan goes where the kids are: iTunes Many high school students would probably prefer to play their iPods than study for exams, but now they can do both by
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Canadian web shoppers trust social networking Description: Canadian web shoppers trust social networking Online shoppers in Canada are using more forms of social networking such as customer reviews and blogs to help them make purchasing
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Drs. Foster and Smith unleash dog products on Target Description: Drs. Foster and Smith unleash dog products on Target Web and catalog pet products retailer Drs. Foster and Smith Inc. is moving into retail stores on July 15 with the launch of
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Goldspeed.com peers into its data and finds bling Description: Goldspeed.com peers into its data and finds bling A few years ago, Goldspeed.com CEO Neil Kugelman didn`t know the meaning of the colloquialism bling. But now Goldspeed has a
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A liquidator launches a direct-to-consumer site for excess boutique goods Description: A liquidator launches a direct-to-consumer site for excess boutique goods Excess Technologies LLC, a Georgia-based surplus liquidation and auction services company, has launched
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U.S.-based online seller growth tops 20% in international sales Description: U.S.-based online seller growth tops 20% in international sales International sales and shipments made by U.S.-based eBay sellers grew 20.1% in the past year, up from 14.3% the
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Half of eBay buyers encounter fraud, says a Consumer Reports survey Description: Half of eBay buyers encounter fraud, says a Consumer Reports survey Almost half of eBay buyers surveyed reported encountering deceptive practices on the online auction site,
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Apple continues to lead computer web sites by a wide margin Description: Apple continues to lead computer web sites by a wide margin Apple Inc. continued as the leading computer hardware web site in May, with nearly three times the amount of unique
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Amazon flows into Arizona with a new fulfillment center Description: Amazon flows into Arizona with a new fulfillment center Amazon.com Inc., which operates more than a dozen fulfillment centers in the U.S., plans to open a new one in Phoenix in
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Sports collectibles retailer targets iPhone as online sales channel Description: Sports collectibles retailer targets iPhone as online sales channel Starting today, customers of Collectible Concepts Group Inc. can buy the retailers household and collectible
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Web-based cell phone lets shoppers search for products and stores Description: Web-based cell phone lets shoppers search for products and stores Mobile phone provider Sprint Nextel and GPShopper have teamed up to launch a service that uses the web and
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UK traffic rises 26% at Ciao comparison shopping site Description: UK traffic rises 26% at Ciao comparison shopping site The number of unique visitors in May in the UK rose in double-digit percentage increases over April at several retail
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Virgin Megastores unveils partnership with Cellfire in New York, California Description: Virgin Megastores unveils partnership with Cellfire in New York, California Cellfire, a service that delivers coupons to registered users cell phones for store redemption, has
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1-800-Flowers launches a mobile site Description: 1-800-Flowers launches a mobile site 1-800-Flowers.com today launched a mobile web site, 1800flowers.mobi. "As part of our commitment to ensure customers can reach us whenever
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Web 2.0 tools improve shoppers experience, sales, experts say Description: Web 2.0 tools improve shoppers experience, sales, experts say E-retailers should take a web 2.0 look at their web site and look for opportunities to use new rich media tools.
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The Internet continues to weave itself into daily life, says a new report Description: The Internet continues to weave itself into daily life, says a new report Digital consumption of mediavideos and audiois becoming a staple of Internet users lives, says a new
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Live chat moves from service to sales Description: Live chat moves from service to sales HP Home and Home Office Store has used live chat for several years, but until recently saw it primarily as a customer service tool. However,
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No need for a makeover of online beauty product sales Description: No need for a makeover of online beauty product sales Despite the recent closing of Gloss.com, web shoppers clearly like purchasing beauty products online, says a new report from
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MLB Advanced Media adds more bases to its gift card program Description: MLB Advanced Media adds more bases to its gift card program MLB Advanced Media, the e-commerce arm of Major League Baseball, is developing a multi-channel gift card program that
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Online social marketing is growing but budgets arent, Jupiter study finds Description: Online social marketing is growing but budgets arent, Jupiter study finds Online social marketing is growing, but the budgets supporting it arent, says a new report from
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Online tool helps wine enthusiasts find Oregon vineyards or buy at home Description: Online tool helps wine enthusiasts find Oregon vineyards or buy at home Oregons burgeoning wine industry is going online to help travelers find its vineyards and to buy Oregon
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NetSuite files for initial public offering of stock Description: NetSuite files for initial public offering of stock NetSuite Inc., a provider of on-demand e-commerce technology and other business management software, has filed a registration
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RedEnvelope posts a moderate gain in FY 2007 web sales Description: RedEnvelope posts a moderate gain in FY 2007 web sales Web sales rose by just 3% for RedEnvelope Inc. in fiscal 2007 while total sales grew by 7.2% at the direct marketer of
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Amazons Harry Potter pre-orders are no fantasy Description: Amazons Harry Potter pre-orders are no fantasy Pre-orders by U.S. consumers at Amazon.com for "Harry Potter and the Deathly Hallows," the seventh and final book in the hugely
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Great Little Trading Co. gets great big technology makeover Description: Great Little Trading Co. gets great big technology makeover Great Little Trading Co., an online and catalog retailer of childrens toys, furniture and outerwear based in the
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MySpaceTV could be an attractive space for retailers ads Description: MySpaceTV could be an attractive space for retailers ads The social networking site MySpace has launched a test version of a dedicated video site called MySpaceTV. With access
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Charming Shoppes appoints LuAnn Via as group divisional president Description: Charming Shoppes appoints LuAnn Via as group divisional president LuAnn Via has been promoted to group divisional vice president of multi-channel, plus-sized womens apparel
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Assurz secures business development, relationship management veterans Description: Assurz secures business development, relationship management veterans Independent satisfaction guarantees provider Assurz Inc. has hired Kim Lee and Michael Cruz as vice
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Blue Nile names a new CFO Description: Blue Nile names a new CFO Blue Nile Inc. has named Scott Devitt as its next chief financial officer. He will take over the role of CFO from Blue Nile president Diane Irvine on
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Former Amazon.com exec to head up online video company Description: Former Amazon.com exec to head up online video company Jason Kilar, the former head of video and DVD businesses at Amazon.com, has been named CEO of a planned online video
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Digital commerce technology provider Valista names new CEO Description: Digital commerce technology provider Valista names new CEO Valista, which provides payment and merchandising technology and services for digital commerce, has named technology
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