HousewaresDirect to Debut at Gourmet Products Show
New Online Marketplace for Housewares Suppliers, Retailers and Representatives
Establishes Content Partnership with Kitchenware News; Enrolls Premium Cutlery
Distributor R.H. Forschner
BRANFORD, Conn., April 20 --
HousewaresDirect, a full-service online marketplace for housewares suppliers,
retailers, and representatives will debut at the upcoming Gourmet Products
trade show in New Orleans April 22nd through April 25th. Vendor and retailer
attendees can see a demonstration of and join the marketplace, which will
begin service late spring of this year.
HousewaresDirect also announced today a strategic partnership with the
industry`s leading publication Kitchenware News that will provide exclusive
industry news and content for the site and that distributor R.H. Forschner has
selected the service to be the exclusive retail channel for selling its
Victorinox line of premium cutlery.
"HousewaresDirect offers a much-needed service for the housewares
industry," said Jim McNeil publisher of Kitchenware News. "Together, we`ll
provide suppliers, retailers, and representatives with a one-stop shop for
buying and selling kitchenware items and staying abreast of industry news,
trends and information."
HousewaresDirect was created to resolve key issues facing the majority of
housewares suppliers and retailers. Suppliers want to reach more retailers,
display the largest number of SKUs and have flexibility with their pricing.
Retailers want to a broader selection of goods, an efficient ordering system,
and reduced inventory-carrying costs.
"As a supplier, I appreciate the easy, low risk solution HousewaresDirect
provides Forschner," said Robert Topazio, vice president/general manager of
Forschner. "We are looking forward to using the service to provide housewares
retailers our cutlery for the first time."
Qualified suppliers, retailers and representatives can register at
http://www.housewaresdirect.com
for free to get a more detailed understanding of the marketplace`s benefits.
About HousewaresDirect
HousewaresDirect is the premier online marketplace for registered
retailers, suppliers, and representatives in the housewares industry. Members
benefit from access to top of the line product catalogs, credit and financing
services, and content on industry trends, provided by our strategic partner,
Kitchenware News. Retailers can purchase a broader set of products at
competitive prices and track the products from order to receipt. For
suppliers and representatives, HousewaresDirect provides a 24-hour sales
channel that extends market reach nationwide and enhances pricing strategies
and cash flow. For more information, visit http://www.housewaresdirect.com or
call 212-812-1429.
CONTACT:
David Templeton
VP Corporate Communications o fNewNetCo.
203-483-7373
dtempleton@newnetco.com
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