netCustomer Spotlighted in Stanford University Case Study
Global eCRM services leader intrigues Stanford Business School
San Jose, CA, April 25, 2001 -- netCustomer, Inc. (www.netcustomer.com), a leading global provider of outsourced electronic customer relationship management (eCRM) services announced today that it was featured in a case study published by the Graduate School of Business at Stanford University. The study was part of a coursework on Startup Globalization Strategies. It examined globalization strategies pioneered by netCustomer in addressing the exploding eCRM services market.
Punita Pandey, CEO of netCustomer, was invited to participate in an interactive class discussion on Tuesday, April 24, 2001, to conclude the research findings. Forty-six graduate students attended the class and offered insights on the case. Punita Pandey shared her perspectives on the challenges and opportunities in executing a global strategy.
"The distinctive strength of netCustomer approach," said Professor George Foster, Stanford Business School, "was their global thinking from day zero of their operations. While the company believed it was essential to have robust technology infrastructure to deliver great service, it gave a pivotal role to intelligent personalized interaction. netCustomer is a pioneer of the remote eService concept leveraging a global customer base and workforce -- a concept now widely acclaimed and accepted."
"We are honored to be featured in this case study by Stanford Business School," said Punita Pandey. "netCustomer is the age old concept of personalized customer interaction brought online. Our state-of-the-art technology infrastructure, world-class processes, and qualified people can seamlessly enhance any company`s operations, 24-hours a day, 7 days a week."
About netCustomer
netCustomer is a leading global provider of outsourced electronic customer relationship management (eCRM) services. netCustomer provides state-of-the-art technology infrastructure, processes, and people to handle 24 x 7 customer interactions. Customers implemented include Dell, IBM, QUALCOMM, Sony, and Acer. netCustomer is headquartered in Silicon Valley, California and has global operations. The company is backed by Charles River Ventures.
Contact
netCustomer, Inc.
May Wong may@netcustomer.com
408.626.9733
netCustomer is a servicemark of netCustomer, Inc.
Back...
