Infosearch Media Epands Content Relationship With Newegg.com
Marina Del Rey, Calif. - July 19, 2005 - Online media and search firm InfoSearch Media, Inc. (OTC:BB:ISHM) announced today that it has expanded its partnership with Newegg.com® to supply custom, unique content for its popular computer shopping site.
Through the expanded program, InfoSearch Media will develop additional in-depth content about a wide variety of products sold on the Newegg.com website. By adding useful information about thousands of products sold on the shopping site, Newegg.com helps its customers understand the products better before making purchase decisions.
Many companies offer the ability to insert auto-generated content into a website, but Infosearch Media’s ContentLogic product is the only solution that offers unique, custom content specifically developed for each site. The result is a dramatically better overall user experience, which, in turn, increases the conversion rates for online businesses.
"We’re extremely pleased with the high-quality, product-driven content prepared by InfoSearch Media to aid our online marketing initiatives," stated Howard Tong, Vice President of Marketing at NewEgg.com®. "We look forward to expanding our relationship as the benefit to our customers is significant and obtaining content from InfoSearch allows us to concentrate on our core business."
InfoSearch Media’s ContentLogic solution provides custom content for all types of businesses through its network of more than 200 professional copywriters.
The fresh, high-quality content is used by online retailers to attract and retain more visitors, and to generate free organic traffic from search engines. The branded, original content is delivered to match the look and feel of retailers’ web sites.
"Newegg.com has built an incredible online presence, and clearly recognizes the value of great content as a benefit to its customers," said InfoSearch Media CEO Steve Lazuka. "InfoSearch Media is proud to work with Newegg.com to extend its online search marketing initiatives to drive additional business and repeat purchases."
About NEWEGG
Newegg is an e-marketer, an online computer, consumer electronics, and communications product superstore, offering the widest product selection of IT brands and CE brands in the industry. At Newegg, consumers can find product information, how-to’s, customer reviews and opportunities for community interaction. Founded in 2001, Newegg has over 3 million registered customers and more than 900 employees globally.
Newegg is headquartered in City of Industry, Calif. For more information, visit www.newegg.com .
About InfoSearch Media
InfoSearch Media () is a leading provider of content-based, cost-effective search engine marketing services. InfoSearch Media maintains a network of over 200 professional writers that contribute to its online network of informative content leveraged to generate highly qualified search engine traffic for its clients. The Company also provides web analytic software and other tools to help online marketers analyze their site visitors and improve their return on investment. There are currently over 4,500 clients receiving traffic from the Company’s network of approximately 250,000 articles. InfoSearch Media’s clients include Netflix, Pitney Bowes, and Price.com.
InfoSearch Media owns and operates a popular destination site at . ArticleInsider is a collection of informative articles written by industry experts and enthusiasts covering a wide variety of popular topics. Internet users can visit the ArticleInsider network in order to review related articles, talk with others about specific subjects through online forums, and explore related websites.
InfoSearch Media plans to continue to expand upon its 250,000-page network as it continues to build its client base.
Safe Harbor Statement
This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such statements speak only as of the date of this release, and we will not necessarily provide updates of our projections or other forward-looking statements. Such forward-looking statements involve risks and uncertainties that, if realized, could materially impair the Company’s results of operations, business, and financial condition. These forward-looking statements may be affected by the risks and uncertainties inherent in the search engine market and in the Company’s business including decreased demand for our products and services; flaws inherent in our products or services; intense competition; failure to maintain relationships with strategic partners and content providers, and general economic conditions that could cause actual results to differ materially from those projected. This information is qualified in its entirety by cautionary statements and risk factor disclosures contained in the Company’s reports filed with the Securities and Exchange Commission, copies of which are available at the website maintained by the SEC at . We undertake no obligation to revise or update publicly any forward-looking statement for any reason.
Media Contacts:
InfoSearch Media, Inc.
Frank Knuettel, II
Chief Financial Officer
310-822-1103
frank@infosearchmedia.com
Newegg.com
Thomas Schwartz
Public Relations Specialist
562-271-4106
thomas.e.schwartz@newegg.com
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