I4 Commerce Introduces PayCapture, a Suite of Complementary Payment Tools Designed for Multichannel Commerce
Company empowers retailers to take back their point-of-sale experience and capture lost sales, customer loyalty and profits
TIMONIUM, Md., Aug. 3 -- I4 Commerce, a provider of payment solutions for multichannel retailers, today announced the expansion of its payment offerings into the first comprehensive suite of credit-based tools delivered as a single source program. PayCapture(R) empowers retailers to take back their point-of-sale experience and capture lost sales, customer loyalty and profits. This expanded service is currently available to select retailers who are already members of the Bill Me Later(R) Network.
Through a single implementation, PayCapture gives retailers access to:
* The Bill Me Later Network -- I4 Commerce`s proprietary payment method
that offers consumers a safe and secure payment choice.
* Preferred Account Program -- an innovative approach to private label
credit that leverages the same integrated approach and differentiating
features of Bill Me Later combined with credit lines dedicated to
purchases at the retailer. This delivers a full spectrum of rewards,
loyalty programs, branded billing statements and servicing features.
* Flexible Financing Programs -- offers such as "90 Days Same as Cash"
that are sequenced and optimized across all payment alternatives.
"We were impressed by how I4 Commerce, and specifically Bill Me Later, could address consumer security concerns while providing us the opportunity to quickly and easily acquire new Ross-Simons customers. Their payments suite made it easy to offer our best customers a preferred account program aimed at increasing loyalty and boosting sales," said Charles White, vice president of marketing at Ross-Simons. "Through the Preferred Account, our average order value has increased by 75 percent."
Using this single source suite of credit tools, merchants can also boost sales by gaining more insight into customer activity at the point-of-sale -- no matter which channel they use. This insight helps retailers to increase their marketing effectiveness at every customer touch-point throughout the acquisition and retention process and has been proven to attract new customers, increase average order value, stimulate repeat usage and lower transaction costs.
"Payment options that focus on security and convenience bring an entirely new dynamic to online shopping because they focus on addressing the individual needs of merchants and consumers," said Jim Van Dyke, founder, Javelin Strategy & Research. "To increase online sales, merchants must address the needs of 78 percent of consumers who do not buy or buy infrequently as a result of security concerns or a lack of convenient payment options."
"Merchants have spent years adapting the shopping process from the brick-and-mortar world to the online world. Yet, similar advancements have not been applied to the online purchase experience," said Gary Marino, CEO of I4 Commerce. "PayCapture allows merchants to use payments as a strategic tool to enhance customer loyalty, drive higher sales and expand profit margins. Bill Me Later, Preferred Accounts and Flexible Financing tools are just the beginning of the solutions that I4 Commerce will deliver to help merchants meet the demands of this increasingly competitive marketplace."
The I4 Commerce suite of flexible credit tools easily leverages merchants` existing infrastructures allowing most merchants to fully deploy it in a matter of weeks as opposed to the months it can take to set up other payment methods or private label accounts.
Availability
PayCapture is available to qualified merchants immediately. For more information, please call 443-921-1995 or visit http://www.i4commerce.com/.
About I4 Commerce
I4 Commerce`s network of alternative payment solutions helps multichannel retailers to attract, satisfy and retain customers at the point-of-sale. Through the company`s offerings, merchants can leverage consumer insight to make successful real-time retailing decisions that drive sales.
Hundreds of thousands of consumers rely on the safety and convenience of I4 Commerce`s payment solutions when shopping online, via catalog and in-store to help save both time and money. I4 Commerce`s alternative payment solutions are the first new payment methods since credit cards to be so broadly available within the United States. For more information, visit http://www.i4commerce.com/.
Contacts:
Jennifer Barlow or Scott Love
Schwartz Communications
781-684-0770
i4@schwartz-pr.com
Heather Fields
I4 Commerce
443-921-1961
heather.fields@i4commerce.com
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