New Software to Enhance Consumer Experience
New York, NY - August 15, 2005 - Click&Buy, an ePayment platform for digital
content from Webpay International, today announced the availability of a new
Micropayment software module for online game manufacturers. The software
allows consumers to continually buy game enhancements online without
interrupting the flow of the game. Previously, the game participant would
have to stop playing in order to buy extra game enhancements, such as more
ammunition or other kinds of objects that allow a user to go to the next
level of a game. With this new expanded service, Click&Buy allows consumers
to instantly access digital content with only one click.
The new service from Click&Buy is a module that is integrated into the game,
simplifying digital content entertainment for all types of online games.
The Click&Buy platform allows game companies to charge different types of
micropayments - anywhere from $.99 to $ 3.00 - for additional game pieces.
Click&Buy, available in 15 countries, also allows its merchants to have
access to its worldwide audience of subscribers and can easily convert and
interchange foreign currencies, allowing easy and convenient international
distribution.
Click&Buy, an ePayment service that gives consumers easier access to online
digital and paid content, such as games and music, is from Webpay
International, headquarted in Zug, Switzerland and New York. The Click&Buy
software allows merchants to sell low-priced items online without being
charged the high fees by credit card companies and gives consumers the
choice to pay for online content through phone billing, credit cards, debit
cards or other means of their choosing.
“With Webpay’s digital content delivery system, Click&Buy is well-positioned
to enhance the user’s online game experience. Through Click&Buy, we can
provide game companies with an additional revenue stream as well as give
them access to a worldwide audience of 5 million consumers,” said Fabian
Siegel, president of Webpay Inc.
One major client company of the Webpay Group is Apple iTunes, which uses
Click&Buy to distribute its service throughout 14 European countries. Other
merchants that use Click&Buy are ABC-TV’s Alias, Kiplinger, iVillage, The
Independent (UK), Wimbledon and Disney’s Toontown (UK) online.
About Webpay International
A five-year-old company with offices in New York and Zug, Switzerland,
Webpay International helps major companies from all over the world to
increase their revenue through the strategic use of its Click&Buy product.
Besides selling directly selling to merchants, Webpay establishes licensing
agreements with telecom companies, which include British Telecom and
Swisscom and has established partnerships with FIRSTGATE in Germany. Over
five million consumers and three thousand online merchants are successfully
using Click&Buy in fifteen countries worldwide. For more information about
Click&Buy, log on to the website at http://www.clickandbuy.com.
U.S. Media Contact:
Stuart Ginsberg
(917) 374-3788
stuart.ginsberg@clickandbuy.com
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