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News Stories Thursday, November 2, 2006   
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La Redoute leads European online apparel sites in September traffic

Among retailer sites, apparel sites were among the most heavily visited online destinations by category in Europe in September, according to data from comScore Networks Inc. Traffic to apparel sites was up3% for the month.

The category winner was the web site of retailer La Redoute, with 7.5 million visitors, unchanged from the previous month; followed by Neckermann.de, up 13% with 6.2 million visitors; Quelle.de, up 19% with 6 million visitors and 3 Suisses, up 44% with 2.9 million visitors for the month.

In September, Google, Microsoft and Yahoo sites overall retained their ranking from the previous month as the most-visited properties among European Internet users. Google Sites had 160.8 million visitors, Microsoft had 146.1 million and Yahoo 11 million visitors in September. EBay ranked number four among the most-visited sites for the month with 90.1 million visitors, while Amazon sites at 42.7 million visitors for the month ranked seventh, trailing Time Warner Network and Wikipedia sites.

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