More Than 20 EasyAsk Customers Named in Internet Retailer’s “Top 300 Web Sites”
EasyAsk E-Commerce Search and Navigation Customers Prominent in Exclusive List; Take Five of the Top 10 in Apparel and Accessories Alone
MARLBOROUGH, MASS. – July 22, 2004 – EasyAsk, a trusted provider of search and information retrieval solutions, today announced that 21 of its customers earned a place on Internet Retailer’s prestigious “Top 300 Web Sites” list. Five of the customers – Gap, Lands’ End, Coldwater Creek, J. Jill, and Blair Corp. – were ranked in the top 10 in the Apparel and Accessories category. Other EasyAsk customers featured in the “Top 300” include Lillian Vernon Corp., Harbor Freight, and SmartBargains.
EasyAsk’s e-commerce platform provides integrated online search, navigation, merchandising, and analytics that e-retailers use to help customers find exactly what they’re looking for, quickly and easily. With EasyAsk’s innovative search technology, online shoppers can enter keywords or plain-language queries to retrieve only the most relevant results based on their exact criteria. Shoppers can then explore these results according to specific categories or characteristics. As such, EasyAsk’s retail customers experience dramatically improved conversion rates and greater online sales and customer satisfaction.
“For our e-retailing customers, our priority is to provide search and navigation that drive sales by accelerating the purchase cycle, increasing average order size, and boosting conversion rates,” said Bob Alperin, president and CEO of EasyAsk. “Having so many of our customers named to Internet Retailer’s revenue-focused list illustrates that enhancing search and other web site functionality can significantly impact the bottom line.”
For a complete list of Internet Retailer’s annual “Top 300 Web Sites” rankings, visit www.internetretailer.com.
About EasyAsk
EasyAsk delivers search and information retrieval solutions that help organizations requiring scaleable, secure, single point access to critical business information and insight, drive sustainable competitive advantage and rewarding customer experiences. Powered by a deep linguistic capability, EasyAsk’s Synchronized Search and NavigationÔ platform accesses both structured and unstructured data, intelligently interpreting users’ queries to find fast, accurate and complete results. Over 100 industry leading brands including retail, financial services, high technology and manufacturing companies such as Lands’ End, The Gap, Newscom, Forbes.com and Warner Home Video rely on EasyAsk for increased effectiveness of their B2C or B2B cross-channel eCommerce efforts. Leading investors include Sigma Partners and Flagship Ventures. EasyAsk is headquartered near Boston with sales and support offices throughout the U.S., and Europe. For more information, please visit our website at www.easyask.com or contact us at 1-800-425-8200.
About Internet Retailer
Published by Chicago-based Vertical Web Media LLC, Internet Retailer is a monthly national business magazine and web site that serve the retailing community. It focuses on the Internet`s vital role in a wide array of retailing activities, including web merchandising, supply chain management and multi-channel integration. Its 34,000 subscribers are senior executives primarily from retail chains, independent stores and catalogs. Internet Retailer`s circulation represents the largest multi-channel readership base of any retailing magazine. The magazine also publishes the most widely read e-mail newsletter in retailing, IRNewsLink, which is distributed twice-weekly to 27,000 opt-in subscribers. For complete details or to order, visit InternetRetailer.com`s Top 300 Guide page.
Contact:
Kim McCrossen
781-455-8250
kim.mccrossen@rfbinder.com
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