Snapfish.com introduces a prepaid card for online purchases

Snapfish, a provider of online photography services, is introducing a prepaid card for online purchases, using AT&T PrePaid Web Cents technology. The cards will be available at 5,300 7-Eleven stores in April.

The Snapfish prepaid card will sell for $9.99 and provide consumers with 40 4-by-6-inch prints from digital cameras. The card includes a credit for free shipping and handling. First-time Snapfish users will receive an additional 10 prints for free.

The Snapfish cards will join RealRhapsody prepaid music cards for sale at 7-Eleven stores.

"AT&T is clearly the major player in prepaid phone card distribution and technology, and it makes perfect sense that we`d team up with them to provide our new prepaid digital print card to retailers throughout the United States," said Paul Schumer, vice president of marketing and sales for Snapfish.

Since its launch in April 2000, Snapfish has attracted more than 7 million users.

AT&T PrePaid Web Cents, introduced in April 2003, provides payment for online purchases. Other customers include: Disney Online, Shockwave.com, Cellus USA, Vindigo Studios and CBS SportsLine.com.

Each line of specialty cards carries a specific content provider`s brand and is used exclusively to purchase that provider`s online content on its site. AT&T manages the entire card, from production and distribution, to point-of-sale activation, customer service and settlements with retailers.