SPEEDERA INTRODUCEs NEW DYNAMIC IMAGING SERVICE for Richer Web Content
Unique Imaging Service Creates Unlimited Product Image Variations, Slashes Web Site Production Costs and Enhances the End-User Experience
SANTA CLARA, Calif. - Aug. 24, 2004 - Speedera Networks Inc., a leading global provider of on-demand distributed application hosting and content delivery services, and iseemedia, Inc., a leading provider of high performance enterprise imaging solutions, today announced that Speedera is introducing a new Dynamic Imaging service, a unique and completely outsourced image storage, rendering and delivery solution requiring no customer Web site infrastructure, based on iseemedia`s technology and Speedera`s distributed global infrastructure. The new version of this easy-to-implement service significantly reduces imaging costs by eliminating the need for additional capital expenditures and image management manpower, while dramatically enhancing the visual impact of a Web site by adding more "punch" and interactivity to the way an image is viewed by site visitors.
The Dynamic Imaging service that Speedera is now offering through its partnership with iseemedia makes Web application development, publishing and maintenance fast, reliable and cost-effective. The solution is especially suited for the Web sites of online retailers, news media outlets, hotels and resorts, art galleries and museums, sports and entertainment portals, online advertisers, and generally anyone whose site content is laden with rich images. By generating images on-the-fly, the Dynamic Imaging service makes it faster and easier to implement changes throughout an entire Web site, cutting the time and cost generally required for this process by as much as two-thirds.
"Research has clearly proven that having rich images on your site can `punch up` the end-user Web experience and spark online sales," said Ajit Gupta, President and CEO of Speedera Networks. "Yet the cost and time required to create high quality images using traditional static imaging techniques has to date been cost-prohibitive, with the result typically being a poor quality end-user experience. Now developers can turn to a robust solution that combines iseemedia`s elegant dynamic imaging rendering software with Speedera`s globally distributed on-demand network to create a more visually impactful site, more efficient workflow, improved image management and faster delivery."
Recent studies conducted by Greenfield Online of Wilton, Conn., show that 93 percent of those questioned said they would leave a Web site due to poor overall performance, 64 percent have left without buying due to poor image quality, but 79 percent would be more likely to shop at sites offering zoom. Fast delivery of high quality dynamic images that allow interactivity motivates visitors to spend more time on a site and spend more money, according to officials with both iseemedia and Speedera. For example, the dynamic zoom feature allows end-users to interactively explore product details, replicating the offline shopping experience and eliminating one of the obstacles to completing an online sale.
"Speedera and iseemedia customers using iseemedia`s ImageServer 5 technology and Speedera`s value-added Dynamic Imaging service will be able to quickly achieve a positive return on investment, since the Speedera solution makes full use of iseemedia`s patented image streaming technology but requires no additional infrastructure outlay to start creating and delivering dazzling rich media images that enhance the user experience and improve overall image management cost efficiencies," said Anthony DeCristofaro, Founder and CEO of iseemedia. "Enterprise IT managers don`t have to add hardware and will find the integration process simple and seamless with Speedera`s on-demand services. Web media creators will quickly find that they can easily add interactivity and many other exciting new futures. The end-result is dramatically enhanced visual communication that drives business, and enhanced control and management as a result of maintaining a single-source image repository."
The Speedera Dynamic Imaging Service allows developers to fully leverage original single-source images to create an infinite variety of Web images in real-time. The service provides visual tools for building image URLs, including image resizing, text overlay, zoom, watermarking, and image effects. The standard image formats include jpg, psd, eps, tiff, bmp, png, and more.
Part of Speedera`s SpeedSuite(tm) comprehensive family of services, the new Dynamic Imaging service is available immediately. For more information about Dynamic Imaging, or to request a demonstration, please visit .
About Speedera Networks
Speedera Networks, Inc. is a leading global provider of distributed application hosting and content delivery services. The company`s SpeedSuite family of services provides on-demand services that cost-effectively solve the performance, scalability, availability and security problems of distributed applications and Web sites. Speedera`s edge delivery network is deployed in the Americas, Europe and the Asia-Pacific region, with connectivity to over 1000 carrier networks, controlled by a patented global traffic management system. Customers include leading organizations such as American Eagle Outfitters, DoubleClick, Fox Broadcasting, Macromedia, NASA, Sony Music Entertainment, the European Space Agency, and Univision. The company`s channel partners include Softbank Broadmedia/Club iT, AboveNet, and Inflow. For more information about Speedera, please call +1 408-970-1528, visit www.speedera.com or email info@speedera.com . To request a white paper, please click on . To request a demo, please click on .
About iseemedia Inc
iseemedia Inc., a global software company, has rapidly consolidated its position as a market leader in digital image content management. iseemedia specializes in the sales, marketing and development of rich, interactive and resolution-on-demand image content solutions for the Internet. iseemedia`s core assets include its ImageServer 5 and associated Photovista Imaging Tools. In addition to its software assets, iseemedia has the industry`s largest image streaming and immersive imaging customer base as well as a network of international Imaging Partners. iseemedia technology is being used by over 250 web sites worldwide. Clients include Nine West, Kenneth Cole, Jones Apparel, Alba Moda, Toyota, Four Seasons Hotels, Advanced Micro Devices and the Diamond Trading Company (formerly De Beers).
iseemedia is committed to the development and delivery of innovative its core image management technologies. It will continue to explore new markets and build products and applications that are the best in their class. For more information go to www.iseemdia.com .
For additional information contact:
Jay Mejia
Speedera Networks
408-970-1583
jmejia@speedera.com
mailto:jmejia@speedera.com>
Philip Bliss
iseemedia Inc
905-761-5301 ext 207
philb@iseemedia.com
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