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Press Releases Thursday, June 27, 2002   
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Zany Brainy Selects synaroŽ Software by Page to Unify Operations

Englewood, CO - June 25, 2002- Page Digital, a leading developer of multi-channel commerce software, announced that Zany Brainy has selected synaroŽ Software to unify and optimize their retail and catalog operations. Zany Brainy, an award winning, specialty retailer of the best kids` products for children, will use the synaroŽ Suite of products to streamline order management and fulfillment both in retail stores and online.

Zany Brainy currently occupies 169 retail store locations nationwide. After careful evaluation of the synaroŽ Solution, Zany Brainy realized the considerable feature flexibility, flow and integration the system could offer. Zany Brainy made the decision to move into the synaroŽ platform in order to unify and facilitate both growth and functionality that was required for the push into a multi-channel marketing environment that their existing systems could not accommodate.

Zany Brainy selected the Java-based synaroŽ Integrator for their website utilizing WebStore Java Beans, linking to the synaroŽ Advantage Enterprise System for all order management and fulfillment. In addition, Zany Brainy will use the synaroŽ Call Center Applications for their catalog.

"Name recognition is a key component to this relationship. `Powered by synaroŽ Software by Page` will be listed on the Shopping Cart portion of Zany Brainy`s website. This alliance is a strategic win over competition," stated Dave Joseph, Executive Vice President of Page. "We are proud to have been selected for this extraordinary opportunity and feel confident that synaroŽ will meet all of Zany Brainy`s expectations.

About Page
Page is a top-tier provider of proven multi-channel software applications designed to enable effective operational diversity. synaroŽ software by Page enhances business productivity and customer loyalty by providing seamless interaction with clients across all touch points including catalog, online, and brick-and-mortar. Existing technology investments are leveraged as synaroŽ enables seamless best-of-breed system components. Companies including Lands` End, IBM, Michaels Stores, FAO Schwarz and Hershey depend on synaroŽ to provide systems support for eCommerce, marketing, call centers, fulfillment, workflow, Email Response Management (ERM), forecasting, data mining, logistics, assembly, financials and more.

For more information, visit www.synaro.com or call 1-800-569-1122.

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