ORBIT(tm) Captures and Analyzes Valuable Returns Data from the Reverse
Supply Chain To Improve Business Practices for Fortune 500 Companies
Seattle, WA, July 16, 2002-Gathering, and most importantly, analyzing
product return and recall information plays a vital role in increasing
efficiency and improving business processes for corporations. Returns
Online, Inc., a leading provider of returns and recall management services,
today released its Online Returns Business Intelligence Tool (ORBIT(tm)), a
new software application that finally recaptures the tremendous amount of
information that is typically lost in the reverse supply chain.
"Until now, there has not been an analysis tool to effectively manage
returns data," said James Morehouse, leading expert in logistics management
and Vice President and Senior Account Executive at A.T. Kearney. "Returns
Online`s processes and software takes this capability to the next level, by
enabling companies to finally collect this information and then use it to
significantly improve business processes."
ORBIT, which has been under development for the past 14 months, is an online
multi-dimensional reporting application with an easy drag-and-drop
interface. The tool utilizes valuable information collected by Returns
Online that helps manufacturers identify trends with their product lines.
This data can be sorted all the way down to a specific time period,
store-level, geographic area or sales territory.
With return rates reaching 6% and higher depending on the product, the
capability to evaluate item-level data is a tremendous step towards
improving customer service, product performance, sales and marketing
effectiveness and manufacturing quality. Manufacturers can also use ORBIT to
isolate product defects and safety hazards early on and adjust their quality
control standards accordingly. In addition, the reporting tool can identify
the effectiveness of product marketing and sales performance through the
data subsets.
The ORBIT application dramatically enhances Returns Online`s complete
software system that is changing the way businesses are handling their
returns and recall processes. "Our software, processes and infrastructure
provide a cost-effective alternative to building a comprehensive system
in-house," said Returns Online`s Senior Vice President and Chief Technology
Officer, Craig Eidem. "We have dedicated tens of thousands of man hours and
millions of dollars into writing this unique software, and the end result is
that our clients can finally capture, and most importantly, analyze this
critical data."
ORBIT is available for online demonstration by calling Returns Online`s
sales department at (206) 230-8000 or info@returnsonline.com.
About Returns Online, Inc.
Returns Online provides Comprehensive Returns and Recall Management Services
to manufacturers through its software system. The software and physical
infrastructure allow for the collection and analysis of end-to-end data in
the reverse logistics arena. This fully integrated solution captures
critical data from return authorization through final disposition to enable
companies to effectively manage their returns processes and gain
efficiencies throughout their entire supply chain. For more information or
an online demonstration, visit the Company website at www.returnsonline.com,
or email info@returnsonline.com.
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Contact:
Melanie Kindsvater
Marketing Communications Manager
Returns Online, Inc.
ph: 206.230.8000 x.210
melaniek@returnsonline.com
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