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Press Releases Thursday, July 18, 2002   
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Seven Grocery Chains Select Unicru to Automate Hiring and Improve Employee Retention

Next generation hiring management solution emerging as an essential strategy for improving grocery operations and profitability.

PORTLAND, Ore. – July 18, 2002 – Unicru, Inc. the nation’s leading provider of hiring management systems for the recruiting and retention of hourly workers, today announced that seven national and regional grocery chains selected Unicru’s hourly hiring management system solution in the second quarter of 2002. Albertson’s, Acme Markets, Big Y, The Fresh Market, Jewel, Osco Drug and Sav-On join other grocery leaders such as Kroger, A&P, Spartan Stores and Farm Fresh in utilizing Unicru’s smart, automated hiring management system that both reduces hiring costs and systematically improves worker retention and productivity. This trend in the grocery industry reflects increased awareness that the Unicru hiring management solution makes it possible to lower personnel and hiring costs while improving store operations and customer service.

“Unicru’s solution is a perfect match for our ongoing corporate initiatives of cost control, and operational excellence,” said Bill Bailey, vice president of human resources at The Fresh Market. “We believe Unicru’s service will measurably reduce employee turnover and allow us to enhance the level of service we provide our customers.” The Fresh Market is headquartered in Greensboro, N.C. and has 33 locations in the Southeast.

The grocery chains have implemented Unicru’s Hiring Management System, which reduces recruiting costs, increases tax credit screenings and saves hiring managers’ time with a more efficient hiring process. Grocery industry statistics indicate that the average cost to replace an employee is approximately $3,000. As the only company to offer a truly integrated service, Unicru’s system can reduce employee turnover by 10-30 percent by scientifically selecting employees for job fit, improving tenure predictability over time with closed-loop feedback into the selection process. This benefit is generally achieved while increasing applicant flow, lowering recruitment expenses, increasing tax credit participation, and shortening hiring time by more than 50 percent.

“We’re thrilled to see the acceptance by the grocery market leaders to boost profitability and decrease their operating costs by automating what are typically lengthy and labor intensive processes,” said Chris Marsh, president and chief executive officer of Unicru. “Our clients are finding that this smart technology is a proven way of applying scientific methods to improve workplace performance.”

With the Unicru solution job candidates simply complete an electronic, paperless application including tailored assessment questions using an on-site computer or screen phone to apply for a position. Upon completion, each applicant’s response is immediately transmitted to Unicru’s secure database where the information is processed and evaluated against criteria derived from previous successful employees. Almost immediately, the hiring manager uses a Web desktop to review pre-hire summaries and all relevant hiring reports, which include both an easy-to-read application and a candidate report that recommends follow-up interview questions. Applicants benefit from a much faster, more objective application process and assurance that their background, personalities and skills are well suited to their new job. As a result, employees are likely to be more satisfied in their jobs and be able to offer a higher level of job productivity and customer service.

About Unicru
Unicru, Inc. is the leading provider of hiring management systems for employers of more than 80 percent of the American workforce -- hourly workers. The Unicru system is deployed via on-site application centers, the Web, and through back-office processing of employers’ job applications, hiring, and terminations. With more than 13,000 on-site application centers and Web-based solutions, large retailers, call centers, and hospitality businesses use Unicru’s services nationwide. Unicru has processed more than 10 million job applications and evaluates approximately one application per second during the average U.S. workday. Clients include Universal Studios, Blockbuster Entertainment, Metro One, Target, and Bennigan’s. On average, Unicru customers decrease employee turnover by 10-30 percent and reduce hiring time by more than half. For more information visit the company`s Web site at www.unicru.com.

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Jack Hardy, APR
Ant Hill Marketing
360.604.4799 office
360-609-0501 mobile
jack@anthillmarketing.com

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