Charming Shoppes, Inc. the Leading Plus-Size Women’s Specialty Retailer Taps Online Agency NetPlus Marketing for Retail Expertise
Contact:
Dana Russo/ 610-897-2380 x110
dr@netplusmarketing.com
Campaign Set to Launch September 16th
Conshohocken, PA (September 16, 2002) – Charming Shoppes, Inc., the largest plus-size specialty apparel retailer in America, has tapped NetPlus Marketing, Inc., an online marketing, email and advertising agency to support the advancement of their online initiatives. NetPlus Marketing will work with Charming Shoppes’ Catherines’ brand to develop, implement and optimize online media programs to meet customer acquisition and branding objectives. The first campaign is set to launch today, September 16, 2002.
"NetPlus Marketing has proven experience working with specialty retailers with similar challenges," explains Robin Baskin, Vice President of Internet Marketing for Charming Shoppes. "Their proven expertise coupled with an impressive history of successful client relationships make them a premier choice for our needs."
"Charming Shoppes is an ideal client matched to our experience," concurs Denise Zimmerman, President, NetPlus Marketing, Inc., "There is the advantage of our years of experience working with multi-channel specialty retailers and they are a team of savvy and committed professionals. We are looking forward to working together for great results."
NetPlus Marketing has been delivering online marketing, email and advertising results, proving what works, since 1996. A nationally-recognized agency, NetPlus has proven core competencies in developing, implementing and optimizing online customer acquisition, activation and retention programs from the following suite of services: online media and promotion; search marketing; email marketing; ROI, results, brand impact and data analysis. NetPlus Marketing`s experience spans diverse industries highlighted by deep expertise in retail, pharmaceuticals/healthcare and professional services. NetPlus Marketing is certified by The Women`s Business Enterprise National Council (WBENC).
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