New York, New York, February 12, 2008 -- AT&T Inc. (NYSE:T) today announced an extended and expanded contract with 1-800-FLOWERS.COM Inc., (NASDAQ: FLWS) the world`s largest florist and a leading multi-channel retailer. Under the new multi-year contract, AT&T will provide enterprise hosting and voice services to support 1-800-FLOWERS.COM`s online retail business and retail locations nationwide.
AT&T`s Enterprise Hosting Services will promote virtually uninterrupted access and improved performance of 1-800-FLOWERS.COM`s critical business data and applications, which will help streamline online ordering, processing and product distribution. AT&T will host 1-800-FLOWERS.COM`s applications in Internet Data Centers (IDCs), which are protected from intrusion and failure by multilayered security, fail-safe redundancy, diversity measures and rapid response and recovery measures. By using AT&T`s IDCs, 1-800-FLOWERS.COM will benefit from an optimal hosting environment for all Web, data and e-business applications while also having the ability to control and manage applications independently.
In addition to hosting services, AT&T will provide advanced toll-free calling services for 1-800-FLOWERS.COM. These services will help provide high-quality customer service, order processing and communications among retail locations.
"AT&T`s solution will further enable us to provide exceptional customer service and ensure that order processing continues to occur at optimal speed and quality. One major reason we`ve turned to AT&T is the seasonal nature of our business — we have significant peaks in our web traffic for Valentines Day and Mothers Day," said Steve Bozzo, CIO for 1-800-FLOWERS.COM. "We look forward to expanding our relationship with AT&T."
About 1-800-FLOWERS.COM, Inc.
1-800-FLOWERS.COM, Inc. is the world`s leading florist and a provider of specialty gifts for all occasions. For more than 30 years, 1-800-FLOWERS.COM, Inc. has been providing customers with fresh flowers and the finest selection of plants, gift baskets, gourmet foods, confections and plush stuffed animals perfect for every occasion. 1-800-FLOWERS.COMSM (1-800-356-9377 or www.1800flowers.com), named one of the top 50 online retailers by Internet Retailer and the recipient of ICMI`s 2006 Global Call Center of the Year Award, offers the best of both worlds: exquisite, florist-designed arrangements individually created by some of the nation`s top floral artists and hand-delivered the same day, and spectacular flowers shipped overnight from our "Fresh From Our GrowersSM" Collection. As always, 100% satisfaction and freshness are guaranteed.
The 1-800-FLOWERS.COM, Inc. collection of brands also includes Gourmet Gifts such as popcorn and specialty treats from The Popcorn FactorySM (1-800-541-2676 or www.thepopcornfactory.com); exceptional cookies and baked gifts from Cheryl&Co.SM (1-800-443-8124 or www.cherylandco.com); premium chocolates and confections from Fannie MaySM confections brands (www.fanniemay.com and www.harrylondon.com); gourmet foods from Greatfood.comSM (www.greatfood.com); wine gifts from AmbrosiaSM (www.ambrosia.com); gift baskets from 1-800-BASKETS.COMSM (www.1800baskets.com) as well as Home Decor from Plow & HearthSM (1-800-627-1712 or www.plowandhearth.com), Problem SolversSM (www.problemsolvers.com), Wind & WeatherSM (www.windandweather.com), and Children`s Gifts from HearthSongSM (www.hearthsong.com) and Magic CabinSM (www.magiccabin.com); and the BloomNetSM international floral wire service, which provides quality products and diverse services to a select network of florists. 1-800-FLOWERS.COM, Inc. stock is traded on the NASDAQ Global Select Market under ticker symbol FLWS.
About AT&T
AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world`s most advanced IP-based business communications services and the nation`s leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at www.att.com.
© 2008 AT&T Intellectual Property. All rights reserved. AT&T, AT&T logo and all other marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies.
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