Global Sports signs deal with Denver Broncos

King of Prussia, PA-based Global Sports, which operates more than 20 sporting goods web sites, has formed an alliance with the Denver Broncos NFL team to develop and operate the team’s online store. The Broncos official web site, www.denverbroncos.com, will promote the online store at store.denverbroncos.com.

The online store will feature an extensive selection of Broncos licensed products, tailgating items and related football gear. Global Sports handles all facets of the e-commerce operation including development, merchandising, customer service, order processing and fulfillment. Global Sports also operates web stores for the Carolina Panthers and the Detroit Lions football teams.