Salon.com Signs Powells.com as Exclusive Books Sponsor
SAN FRANCISCO, June 1 -- Salon.com (Nasdaq: SALN), a leading
Internet media company, today announced an annual partnership with Powell`s
http://www.powells.com/, a leading independent bookseller, to become Salon`s
exclusive books partner.
Under the agreement, Powells.com will be prominently featured as the
exclusive sponsor of the Salon.com Books site. In addition, the retailer will
also receive contextual "smart links" within books-related editorial that
direct readers to the Powells.com site for online purchases. As well,
Powells.com will receive advertising banners and placement within Salon.com`s
Business Showcase.
"We`re very excited to enter into this partnership. Powell`s has long been
considered the real deal by book lovers -- an independent retailer with a
genuine passion for and knowledge of books," said Salon.com President and CEO,
Michael O`Donnell. "Salon.com readers share that same passion."
"Readers rely on Salon.com for its intelligence, wit, and style," said
Powells.com`s Content and Marketing Director, Dave Weich. "Those readers will
appreciate the objective, independent nature of the Powell`s site. And of
course we think our great prices and selection on both used and new books will
appeal to them, too."
About Salon.com:
Founded in 1995, Salon.com is a leading Internet media company that
produces 10 award-winning, original content sites and hosts two communities
-- Table Talk and The WELL. In May 2000, Salon acquired MP3Lit.com, a
pioneering Web company offering quality spoken-word and audio literature
recordings. In October 2000, Salon.com launched Salon Audio, a site offering
24-hour music programming, daily downloads and streaming audio from Salon`s
favorite columnists, as well as hundreds of downloadable versions of short
stories, poems and interviews in MP3 and Real Audio formats. Over
530 companies have advertised on Salon.com including IBM, Lexus, Microsoft,
EDS, Kimberly Clark, Hewlett-Packard, Mastercard, AskJeeves, Virgin Megastore
Online, Powell`s, and Intel. In December 1999, Salon.com announced a content
and equity agreement with Rainbow Media Holdings, Inc., a subsidiary of
Cablevision Systems Corp. and NBC. Strategic wireless distribution partners
include AvantGo, Omnisky, Palm.net and Skytel.
About Powell`s:
An independent bookseller since 1971, Powell`s stocks more than
1.5 million used, new, rare, and out-of-print books at eight Portland, Oregon
locations for sale locally and online. Powells.com features recommended titles
at up to 75% off, a wide selection of technical books and textbooks, monthly
contests, and exclusive author interviews. The web site also offers free
shipping to North American addresses on orders of $50 or more. Yahoo! Internet
Life magazine recently rated Powells.com "Best Book Site 2000" and Forbes
called the site "Best of the Web - Spring 2001."
CONTACT:
Patrick Hurley of Salon.com
415-645-9320
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