COMPAQ COMPUTER CORPORATION USING HOW2TV VISUAL eCRM SOLUTIONS
FOR IMMEDIATE RELEASE
Contact:
Cindy Nguyen
How2TV, Inc.
(213) 353-3946
cnguyen@how2tv.com
Jason Wonacott/Brad Paul
The Bohle Company
(310) 785-0515
jasonw@bohle.com/bradley@bohle.com
LOS ANGELES - June 4, 2001 - Compaq Computer Corporation has deployed How2TV`s
visual eCRM Feature Pac on its tech support Web site, How2TV announced
today.
How2TV`s Feature Pac helps customers through the download and installation
process of the Compaq Knowledge Center. The Pac reviews helpful uses of
the online capability, providing convenient and quick resolution to many
support issues.
"Compaq is committed to making the most effective support solutions available
to its customers," Kenneth Whelen, e-service delivery product manager,
said. "The use of How2TV content is a part of Compaq`s continuing commitment
to research and test promising web-based rich media solutions."
How2TV`s Feature Pacs let consumers view product highlights and benefits
before they purchase. The rich media Pacs are available on the Web site
of the manufacturer or retailer - all consumers need is a 28.8K or faster
Internet connection. Designed to generate sales leads, companies can order
Feature Pacs with links to their e-commerce system for impulse purchases
and e-coupons that customers can print out for discounts on manufacturer
and retailer products.
"Cutting-edge companies are beginning to adopt visual Web-based support
solutions because seeing is so much more effective than telling," Henio
Arcangeli, Jr., CEO, How2TV, said. "Compaq`s use of our solutions demonstrates
that the innovation leaders in tech support are coming onboard."
To see the Compaq Feature Pac, click your Web browser to: http://www.compaq.com/ckc
How2TV won two awards for its Pacs at the 2001 Consumer Electronics Show:
Best of Show and an Innovations 2001 Design and Engineering Award. The
company produces and distributes visual eCRM solutions targeted toward
support, training and pre-sales applications.
About How2TV
Headquartered in Los Angeles, How2TV is a full-service provider of visual
eCRM solutions. How2TV`s rich media packages, containing digital video,
animated graphics, audio, diagrams and text, help customers select new
products and assemble, program or operate products they have purchased.
How2TV`s visual eCRM solutions also help increase sales and customer satisfaction,
as well as lower call center costs and product returns. The packages sit
on the Web site of the retailer or manufacturer and are accessible through
the Internet, and, ultimately, on interactive television and wireless devices.
How2TV`s services include full-service content development, hosting and
customer usage tracking. More information about the company can be found
at www.How2tv.com, at contact@how2tv.com or by calling (213) 989-1356.
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