Internet Retailer - Strategies For Multi-Channel Retailing

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News Stories Wednesday, May 10, 2006   
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The peacock has reason to strut online

Web sales at ShopNBC.com grew more than 30% to approximately $40.3 million during the first quarter ended May 6, 2006. This compares with e-commerce sales of approximately $30.8 million during the same period last year.

ShopNBC.com is operated by ValueVision Media Inc., which also runs the ShopNBC television and direct mail commerce channels. For the first quarter, web sales growth of more than 30% outpaced total company sales growth of 14%. ValueVision’s first quarter total sales hit nearly $175 million compared with last year’s $153.5 million.

ValueVision Media was founded in 1990 and operates one of the top three television home shopping networks in the U.S. ShopNBC is available in 60 million homes through analog and digital cable as well as through DirecTV and Dish Network.

ShopNBC.com is No. 57 in the Internet Retailer Top 400 Guide to Retail Web Sites.

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