Internet Retailer - Strategies For Multi-Channel Retailing

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News Stories Tuesday, August 14, 2001   
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CoolSavings registers 15 million members

CoolSavings.com inc., an e-marketing company, today announced that more than 15 million shoppers have signed up to receive savings from leading brands such as Unilever, Kelloggs, Sears, JCPenney, Sprint and more.

"In an economy that is requiring many consumers to become more cost- conscious shoppers, CoolSavings continues to provide its members with valuable savings opportunities on the products and services they use everyday," said Matthew Moog, president and CEO of Chicago-based CoolSavings. "And, as we begin to reach a critical mass of shoppers, our advertisers reap the benefits of being able to gain introduction to these often evasive consumers."

CoolSavings provides consumers a variety of savings incentives at its web site, including printable coupons, e-coupons, savings notices, rebates, loyalty points and free samples from national brick- and-mortar retailers, e-commerce merchants, manufacturers, service providers and local retailers.

The 15 million registered users represent 13.5 million households, CoolSavings says.

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