MarketLive adds marketing and product management experience
E-commerce platform provider MarketLive Inc. has hired Tiffany Riley as senior vice president of marketing, with oversight of all product, branding and marketing activities, and Angela Bandlow as vice president of product management.
Riley comes to MarketLive from Nextance where she was vice president of marketing, responsible for shaping the company’s marketing strategies, resulting in revenue growth and market leadership, MarketLive says. Riley’s background includes experience at Blue Pumpkin, where she was vice president of marketing; and Scopus Technology, Siebel Systems and Sybase Inc., where she held positions in product management, product marketing and customer satisfaction.
Bandlow was with SAP previously, where she was vice president of product marketing for their customer relationship management applications and was responsible for product strategy, including launches and positioning. Prior to SAP, she held director, product and consulting roles at Allegis Corp., Calico Commerce, IBM Global Services and Price Waterhouse LLP. Bandlow will oversee MarketLive’s product direction.
“MarketLive is experiencing record growth and demand for our solution,” said MarketLive CEO Terry Austin. “We’re thrilled to add proven talent to our marketing organization to build upon our technological and market leadership and to expand the products and services we offer to customers and partners.”
MarketLive also announced plans to move the company’s global headquarters to a new 21,000-square-foot facility in San Mateo, CA. The company is targeting an early 2008 occupancy, but will maintain some operations in its Petaluma, CA, office and sales offices across the U.S.
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