SANTA BARBARA, Calif., June 14, 2001 - Warp 9 Inc., a Santa Barbara based e-commerce technology company and ColdFusion Partner of Allaire Corporation (Nasdaq: ALLR), announced the launch of its new product Warp 9 EMS (“E-mail Marketing System”). Warp 9 EMS is a web-based e-mail campaign and list management system designed for high performance and reliability. Its sophisticated technology allows businesses to send targeted e-mail campaigns that help grow, retain and maximize the lifetime value of their customers. E-mail marketing campaigns result in higher response rates and higher conversion rates through content personalization and list segmentation features in EMS.
Warp 9`s Founder and CEO, Jon Lei, explains “EMS is designed to be a robust and scalable enterprise level stand-alone program, providing businesses with the power of targeted e-mail campaigns at a very affordable price. Competitors typically offer this solution only as a feature bundled within an expensive and complex Customer Relationship Management (“CRM”) package.”
Warp 9 EMS was developed using the ColdFusion rapid application development platform from Allaire Corporation. It has gone through a rigorous pre-launch trial with its existing customer base. A fully functional free demo account is available at http://www.warp9ems.com.
This is the first in a new line of products Warp 9 will launch this year and Jon Lei is quick to point out, ``Warp 9 EMS is one of the very first cost-effective tools in this critical segment of prospect and client communications management. Because of products such as Warp 9 EMS, companies are beginning to leverage the benefits of Internet technology in closing the gap between them and their customers.``
About Warp 9 Inc.
Warp 9 Inc., founded in 1996, is a full-service Application Service Provider (``ASP``) specializing in the development and management of e-commerce solutions for clients nationwide. Its services include consulting and ASP products in the e-commerce, e-marketing and mobile commerce space. Several products in development are scheduled to roll out this year to further help businesses maximize the benefits of the Internet and the coming of the wireless Internet. For more information on the company and its solutions, contact Warp 9 at 805-964-3313 or visit the Warp 9 web site at http://www.warp9inc.com.
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Annie Mager
Tel: 805.569.0039
anniemager@home.com
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