Dave Taylor Joins Jupiter

Guide to E-Commerce Technology

NEW YORK, June 21 -- Jupiter Media Metrix, (Nasdaq: JMXI), the global leader in Internet and new technology analysis and measurement, today announced the appointment of David Taylor as senior analyst and research fellow. Taylor, who founded Gartner Group`s e-commerce strategies consulting practice, will lead Jupiter Media Metrix` business-to-business (b-to-b) infrastructure research service and help develop b-to-b metrics products.

"David is well-known internationally as an Internet commerce strategy expert," said David Schatsky, research director, Jupiter Media Metrix. "His expertise in e-business strategies and operational metrics, customer relationship management, supply chain management and b-to-b collaboration will enhance our ability to provide unique value to our Global 2000 clients."

Prior to joining Jupiter Media Metrix, Taylor co-founded EMH, an e-business strategy and metrics consulting firm that continues to help clients measure the value of their e-business projects. His consulting career first took off when he founded Gartner Group`s e-commerce strategies consulting practice in 1988. He remained at Gartner as group vice president of e-business until 1999.

Taylor is a recognized public speaker and has given over 500 presentations on e-business and e-commerce in the past 15 years. Additionally, he`s a member of several advisory boards, including Essential Markets, B2BPKG, I-Engineering, E-Marketworld and the magazine Internet Retailer. In December 2000, Taylor co-authored "Doing E-Business," published by John Wiley & Sons.