Forrester Research president dies
Forrester Research Inc. President and Chief Operating Officer William M. Bluestein, 44, died Tuesday of an apparent heart attack while on vacation, Forrester announced today. Bluestein was instrumental in the establishment of Forrester’s widely used e-commerce research.
Chief Executive Officer George F. Colony will assume Bluestein`s operational responsibilities.
Appointed president in March 2000, Bluestein oversaw Forrester`s domestic and international operations, including its research, sales and marketing, and business development functions. Bluestein`s career at Forrester began in 1990 as an analyst in Forrester`s Computing Strategies research service. He held a number of senior research and executive positions, playing a critical role in establishing Forrester`s position in emerging-technology research. He directed the rollout of Forrester`s eCommerce research in 1994 and the launch of Consumers & Technographics in 1997.
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