Newegg.com Cracks the Secret for Acquiring New Customers with Bill Me Later®
Computer, Consumer Electronics E-Marketer Offers Secure and Flexible Payment
Service To Consumers; Announces the Launch of the Preferred Account Program
TIMONIUM, Md.––September 12, 2005––I4 Commerce, the leading provider of
alternative payment solutions for multichannel retailers, has signed up Newegg.com, a
leading e-marketer of computer components and consumer electronics, to provide a Bill
Me Later payment option to its online customers. By offering Bill Me Later, Newegg.com allows its more than four million customers to make purchases without entering credit
card or account information and provides greater buying power and security.
Additionally, Newegg.com is teaming with I4 Commerce to introduce a Preferred
Account program that enhances a customer’s shopping experience at Newegg.
Newegg.com is one of the Internet’s largest e-marketers, offering computer hardware
and software, consumer electronics and communications products through the
company’s online superstore. Bill Me Later was chosen by the company to offer its
shoppers a safe and easy method to buy online without the hassles and security issues
inherent to credit card transactions.
Newegg.com is already starting to see significant returns from the service, particularly in
response to promotional offers such as “90 days same as cash” and average shopping
cart size has risen by 100 percent.
Newegg’s Preferred Account program will offer all of the benefits of the traditional Bill
Me Later service to Newegg.com while also providing additional features to customers.
These features include a dedicated line of credit exclusively for Newegg.com
purchases, instant approval processing and Newegg.com branding throughout the
customer billing and service experience. Preferred Accounts will help to generate
incremental sales growth, reduce transaction costs by 30 to 40 percent and provide
valuable usage patterns that can help Newegg.com better serve its customers.
Contacts:
Gordon Ryan or Scott Love
Schwartz Communications
781-684-0770
i4@schwartz-pr.com
Heather Fields
I4 Commerce
443-921-1961
heather.fields@i4commerce.com
Thomas Schwartz
Newegg.com
562-271-4106
thomas.e.Schwartz@newegg.com
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