Loyalty Lab hires a former Epiphany executive to drive sales growth
Loyalty Lab Inc., an on-demand customer management technology provider for consumer brands, has hired George Wright as senior vice president, global sales. Wright was senior vice president and general manager of CRM company Epiphany Inc., now part of Infor Global Solutions.
Most recently, Wright was senior vice president, North America sales at ChoiceStream Inc., provider of personalization technology to media and retail companies. He has 25 years of sales experience with technology companies, including Oracle, SAP and Netscape.
“Loyalty Lab represents where the consumer CRM industry is headed and that’s on-demand, cost-effective and flexible platforms that put the marketers in control right away,” Wright says. “I relish the opportunity to port my years of experience in the industry and growing sales organizations to Loyalty Lab.”
Wright will be responsible for building Loyalty Lab’s sales and business development operation, including hiring additional sales representatives.
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